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Seven Hills Whisky Ambalazh Pijesh by Dorottya Gajdos

Seven Hills Whisky Ambalazh Pijesh by Dorottya Gajdos is a highly esteemed winner of the very prestigious 2025 Çmimi i Argjendtë A' Design Award in Dizajni i Paketimit Competition Category.


ArgjendiPaketim· 2025

Seven Hills Whisky Ambalazh Pijesh

by Dorottya Gajdos

Client: Seven Hills Distillery Kft.

Çmimi i Argjendtë A' Design Award Winner in Paketim Category

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Verified Award Winner

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The Design

About Seven Hills Whisky Ambalazh Pijesh

Uiskiu i parë hungarez single malt me tym, i dallueshëm për karakterin e tij të veçantë me shije arrash dhe ngjashmëri me Tokaji Aszú, falë mallit të elbit të tymosur mbi lëvozhgën organike të rrushit Tokaji Aszú. Karakteristikat moderne dhe elegante të etiketës rrjedhin nga forma ikonike 7 e logos së Sevenhills, të balancuara delikate nga përfaqësimi abstrakt i tymit, i cili mbështillet lojërisht rreth shishes.

The Recognition

About the Çmimi i Argjendtë A' Design Award

Seven Hills Whisky Ambalazh Pijesh është fitues i Çmimit të Argjendtë A' Design Award, një njohje jashtëzakonisht prestigjioze që u akordohet dizajneve të nivelit më të lartë, mahnitëse dhe mbresëlënëse. Fituesit e Argjendtë janë vepra tejet brilante dhe jashtëzakonisht krijuese që ilustrojnë ekspertizën, talentin dhe mprehtësinë e shquar të dizajnerëve të tyre. Seven Hills Whisky Ambalazh Pijesh pritet të jetë një vepër e mrekullueshme, vitrinë e vërtetë e mjeshtërisë, jashtëzakonisht profesionale dhe thellësisht inovative. Ky dizajn fitues i Çmimit të Argjendtë A' Design Award është një shpikje shumë e shquar dhe e admiruar që sjell dobi dhe zgjeron kufijtë e artit, shkencës, dizajnit dhe teknologjisë. Seven Hills Whisky Ambalazh Pijesh është një krijim shumë i dëshiruar që ngjall dëshira, sjell ndjenja pozitive dhe zgjon habi e mahnitje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The first Hungarian smoky single malt whisky, distinguished by its distinctive nutty and Tokaji aszúlike character, thanks to the barley malt smoked over organic Tokaji aszú grape pomace. The modern,sleek characteristics of the label are derived from the iconic ‘7’ shape of the Sevenhills logo, delicatelycounterpointed by the abstract representation of smoke, which playfully wraps around the bottle.
Dimensions & Packaging
Height: 260 mm Width: 65 mm
Tags
graphasel design studio, whisky, contemporary packaging, sevenhills distillery
Production Technology
Ofset printed label and screenprinted bottle.
Design Challenge
Designing the packaging presented the challenge of building upon and surpassing the visual identity of the Tokaj Gin packaging previously created for Sevenhills Distillery. Various design iterations explored how to represent smoke in a modern and refined way—ensuring it subtly enveloped the bottle without overpowering the label. The result is a sleek, contemporary aesthetic that enhances the whisky’s rich, smoky character .
Research
The design of this bottle builds upon the visual identity established by the Tokaj Gin packaging from Sevenhills Distillery but takes on a more modern and refined approach, aligning with the unique character of Hungary’s first smoky single malt whisky.
Inspiration
The abstract smoke pattern encircling the bottle represents the whisky’s unique smoky essence. Its black and copper tones evoke both the depth of the whisky’s flavor and the craftsmanship of pot still distillation. The handcrafted beechwood screw cap, made from the same wood as the ageing barrels, highlights the harmony between the maturation process and natural materials.
Project Duration
Started and finished in Budapest at the end of 2024.
Operation Flow
As the customer looks through the bottle filled with whisky, the liquid enhances the illusion of swirling smoke, reinforcing the whisky’s rich, smoky character.
Team Members
Studio: Graphasel Design Studio
Designer: János Pintér
Art Director: László Ördögh

Client: Seven Hills Distillery Kft.
Photos: Bence Szabó- ABorfotós
Image Credits
Bence Szabó- A Borfotós

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