Ari Paketim · 2025
Yanghe Naked Bottle Liquor Paketim Shishe Baijiu
by Liandong Zhang and Xueqian Zhang
- Çmimi i Artë A' Design Award 2025 in Paketim
- CLIENT: Jiangsu Yanghe Distillery Co., Ltd
- Estimated Number of Design Views: 140,629
- Verification code 8C5F151B94 · Verify this award
Colors
About Yanghe Naked Bottle Liquor Paketim Shishe Baijiu
Yanghe Naked Bottle Liquor është një dizajn paketimi për baijiu, një pije alkoolike e distiluar kineze. Shishja prej xhami kristal ndërthur formën klasike të shishes së kumbullës me linja të thjeshta e moderne. Një strukturë në formë briri dhie mbi shishe i referohet motivit tradicional të dhisë së markës. Etiketa në formë fluture është ruajtur dhe rafinuar, me linja të thjeshta dhe një kombinim ngjyrash të përmbajtur. Toni blu-jeshil i shishes bie në sy në raftet e shitjes me pakicë. Dizajni synon t'i japë pijes alkoolike me shishe të thjeshtë një vlerë më të lartë të perceptuar dhe një identitet të qartë marke. Shishja ka përmasa 76 me 76 me 257 milimetra.
About the Çmimi i Artë A' Design Award
Yanghe Naked Bottle Liquor Paketim Shishe Baijiu është fitues i Çmimit të Artë A' Design Award, një njohje tejet prestigjioze që u akordohet dizajneve të klasit të parë, të mrekullueshme dhe të shquara. Fituesit e Artë janë krijime tejet inovative, vizionare dhe verbuese në shkëlqimin e tyre, që pasqyrojnë gjeninë, urtësinë dhe aftësinë e dizajnerëve të tyre. Yanghe Naked Bottle Liquor Paketim Shishe Baijiu pritet të jetë një shpikje shumë e lavdëruar, prirëse dhe monumentale, që sjell vlerë të paprecedentë. Ky dizajn fitues i Çmimit të Artë A' Design Award është një projekt spektakolar e i respektuar që sjell dobi të madhe dhe zgjeron kufijtë e artit, shkencës, dizajnit dhe teknologjisë. Yanghe Naked Bottle Liquor Paketim Shishe Baijiu ngjall ndjenja të forta dëshire, zgjon pasionin, nxit krijimtarinë dhe na magjeps.
Press Kit
- Unique Properties
- Yanghe and Yanghe Daqu have a glorious historical honor. The design elements are retained in the classic "butterfly label" shape optimization, highlighting the simple lines and color combinations in the design details. And finally presented a design effect of combining traditional classic and fashionable simplicity. The bottle color of blue-green in the white liquor shelf is an obvious differentiation, which instantly catches the eye of consumers, display effect is outstanding.
- Dimensions & Packaging
- bottle: 76mm*76mm*257mm, 520g;
box: 253mm*253mm*267.5mm, 860g - Tags
- Yanghe, Naked Bottle Liquor, Classic, Elegant
- Production Technology
- With the core concept of ''avenue to simplicity, historical glory'', Yanghe Naked Bottle Liquor perfectly integrates the classic liquor bottle shape with futuristic lines. The crystal glass bottle is like liquid moonlight, and the unique goat-horn structure of the bottle alludes to the classic "goat" pattern of Yanghe. This revolutionary bottle combines traditional packaging ideas with zero-redundancy design to embrace quality. When oriental craftsmanship meets modern aesthetics, it redefines the new paradigm of baijiu aesthetics with cultural self-confidence and excellent quality.
- Design Challenge
- The key challenge is to determine the design features, and it is difficult to control the collision between traditional and fashionable styles and the choice between the two. Considering the glorious historical honor of Yanghe and Yanghe Daqu, the design elements are retained in the classic "butterfly label" shape optimization, highlighting the simple lines and color combinations in the design details. And finally presented a design effect of combining traditional classic and fashionable simplicity.
- Research
- In order to solve the current situation of Cheap feeling of naked bottle liquor, Yanghe Naked Bottle Liquor replicates the classic and makes a sense of value, reshaping the brand base, which is the purpose of our design.
- Inspiration
- The product was designed around four key concepts, "the nostalgic spirit of modernity, the unfamiliar sense of deja vu, the industrial customized style, and the more value-added basal products". The packaging continues the classic elements of the plum bottle and butterfly label, with a retro and graceful quality that highlights the product's fashion sense, strengthens consumers' brand recognition of Yanghe, rediscovers the Yanghe gene, and pays homage to the classics.
- Project Duration
- From November 2024 Nanjing, Jiangsu, China
- Operation Flow
- The product was designed around four key concepts "the nostalgic spirit of modernity, the unfamiliar sense of deja vu, the industrial customized style, and the more value-added basal products", with a retro and graceful quality that highlights the product's fashion sense.
- Image Credits
- Jiangsu Yanghe Distillery Co., Ltd
