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Yo,verde Vaji I Ullirit by Antonio Cuenca
Yo,verde Vaji I Ullirit by Antonio Cuenca
Yo,verde Vaji I Ullirit by Antonio Cuenca
Yo,verde Vaji I Ullirit by Antonio Cuenca
Yo,verde Vaji I Ullirit by Antonio Cuenca

Bronzi Paketim · 2020

Yo,verde Vaji I Ullirit

by Antonio Cuenca

  • Çmimi i Bronztë A' Design Award 2020 in Paketim
  • CLIENT: Yo, Verde
  • Estimated Number of Design Views: 13,789
  • Verification code 3D2D0A3AF7 · Verify this award
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About Yo,verde Vaji I Ullirit

Një ushtrim sintezë për këtë dizajn të frymëzuar nga kavanoza klasike me shurup. Emri është shenja e produktit që justifikon ngjyrën jeshile të vajit brenda. Në pjesën e përparme, logoja është e ndërtuar nga kryqi farmaceutik duke formuar një zemër të pixelated. Dizajni i matur dhe i artë që përdor një mesazh të lidhur me shëndetin dhe përmbajtjen e tij.

About the Çmimi i Bronztë A' Design Award

Yo,verde Vaji I Ullirit është fitues i Çmimit të Bronztë A' Design Award, një njohje shumë prestigjioze që u akordohet dizajneve të shquara, të dalluara për krijimtari, shpikësi dhe mprehtësi. Fituesit e Bronztë janë objekte shumë të aftë dhe goditëse në krijimtarinë e tyre, që vërtetojnë përvojën e gjerë, imagjinatën dhe shkathtësinë e dizajnerëve të tyre. Yo,verde Vaji I Ullirit pritet të jetë një objekt shumë i vlerësuar, i admiruar e i dashur, jashtëzakonisht profesional dhe inovativ. Ky dizajn fitues i Çmimit të Bronztë A' Design Award përfshin praktikat më të mira në art, shkencë, dizajn dhe teknologji dhe shquhet për vëmendjen ndaj detajeve. Yo,verde Vaji I Ullirit i plotëson shkëlqyeshëm nevojat, prek dëshirat, magjepson ndjenjat dhe tërheq kureshtjen.

Press Kit

Unique Properties
The product design is emphasized by its strong green colour over white, and its concept about health as the principal brand attributes. Naming, graphic design and finishing work together showing a powerful & consistent product, which breaks the usual design concepts about olive oil.
Dimensions & Packaging
This bottle is manufactured into glass with rounded shapes, a capacity of 500ml. Its measurements are 20cm height and 7,5cm wide.
Tags
packaging, extra virgin olive oil, oil, food packaging, graphic design, package, packaging design
Production Technology
Glass. This bottle is painted in white, and printed in two colours.
Design Challenge
Our challenge was to design a new visual language in olive oil world, unconventional and fresh, in order to connect to a public which needs to feel healthy. At the same time, this design must work all over the world, and look updated, healthy and simple, according to its cost.
Inspiration
Yo, verde produces early harvest oil collected in the month of October. The family that collects and produces the oil are farmers and pharmacists. They wanted both disciplines to be perceived in their packaging with an iconic, modern design and using visual codes little used in the olive oil sector.

Starting from this brief, it was studied which visual formula was the most appropriate to convey a message that would unite the territory of the oil and the pharmaceutical sector. The bottom line was that a good idea was to make the bottle look like a classic syrup pot. Three key elements were synthesized, the appearance of the bottle, the name and the logo. In search of simplification in the message, a simple bottle with shapes similar to that of the syrup bottle was used, painting it white, with a sober stopper without artifices. The name of the product justifies the green color of the oil inside. The logo is constructed from the pharmaceutical cross forming a pixelated heart. All these elements are integrated and linked, bringing coherence to the idea.
Project Duration
The project started in November 2016 and finished in February 2017 in Úbeda.
Operation Flow
The bottle is easy to handle because of its reduced measurements. The screw cap is a non-refillable and anti-drip one, which allows to have a comfortable and delightful experience while serving. This Extra Virgin Olive Oil just can be bought in pharmacies, health stores, and own website.
Image Credits
Fotógrafo: Balta fotografo

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