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BLunch Çantë Drekë me Izolim Termik by Valeria Zerbo

BLunch Çantë Drekë me Izolim Termik by Valeria Zerbo is a highly esteemed winner of the very prestigious 2020 Çmimi i Bronztë A' Design Award in Dizajni i Aksesorëve të Modës dhe Udhëtimit Competition Category.


BronziAksesor· 2020

BLunch Çantë Drekë me Izolim Termik

by Valeria Zerbo

Client: Pinapple New York

Çmimi i Bronztë A' Design Award Winner in Aksesor Category

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The Design

About BLunch Çantë Drekë me Izolim Termik

BLunch është një çantë drekë me izolim termik, e dizajnuar për gratë me ditë pune të gjata. Dy ndarje mbajnë të veçuara ushqimin dhe sendet personale thelbësore. Një seksion i gjerë me izolim termik dhe zinxhir qendror mban drekën ose meze, ndërsa një seksion i hollë me zinxhir sipër mban artikujt e përditshëm. Një veshje e brendshme e papërshkueshme nga uji parandalon rrjedhjet, ndërsa qëndismat në të gjithë pëlhurën fshehin tekstilin izolues të brendshëm. Ofrohet gjithashtu një xhep i jashtëm rrëshqitës. Çanta është prodhuar me dorë në Itali, prej lëkure me kokërr të plotë dhe pëlhure të endur italiane, të zgjedhura për teksturën dhe qëndrueshmërinë e tyre.

The Recognition

About the Çmimi i Bronztë A' Design Award

BLunch Çantë Drekë me Izolim Termik është fitues i Çmimit të Bronztë A' Design Award, një njohje shumë prestigjioze që u akordohet dizajneve të shquara, të dalluara për krijimtari, shpikësi dhe mprehtësi. Fituesit e Bronztë janë objekte shumë të aftë dhe goditëse në krijimtarinë e tyre, që vërtetojnë përvojën e gjerë, imagjinatën dhe shkathtësinë e dizajnerëve të tyre. BLunch Çantë Drekë me Izolim Termik pritet të jetë një objekt shumë i vlerësuar, i admiruar e i dashur, jashtëzakonisht profesional dhe inovativ. Ky dizajn fitues i Çmimit të Bronztë A' Design Award përfshin praktikat më të mira në art, shkencë, dizajn dhe teknologji dhe shquhet për vëmendjen ndaj detajeve. BLunch Çantë Drekë me Izolim Termik i plotëson shkëlqyeshëm nevojat, prek dëshirat, magjepson ndjenjat dhe tërheq kureshtjen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
B-Lunch is a dual compartment insulated bag that lets women carry food but is also highly work appropriate and looks stylish at dinner afterwards. Cleverly organized, its two compartments separate essentials from food: a waterproof barrier stops leakages and the stitching detailing through the fabric hides the internal insulating textile.
It s made of high quality materials, leather and an Italian woven fabric, chosen for its texture and durability, new to the fashion industry.
Dimensions & Packaging
MATERIALS:Italian woven fabric sustainably produced and chosen for its durability, Italian leather from premium tanned hides, Insulating layer,
Internal waterproof lining.
SIZE: H 29 x W 27 x D 15.5 Unfolded.
DETAILS:Zip closures, Dual compartments,External slip pocket.
Handmade in Italy.
Tags
Stylish Lunchbag, Dual compartment carry in one, Insulated lunchbag, Pinapple New York lunchbags
Production Technology
Each handbag is carefully handcrafted in Italy with high quality materials, full grain leather and Italian woven fabric, by skilled artisans, ensuring durability and luxury.
Design Challenge
The hardest part of the process for the birth of BLunch was to find a factory with experienced artisans to handmade all lunch bags. As the founder looked for a factory to produce the first collection,
she knew she needed not just a person who could produce it, but more importantly a partner who could understand our mission behind it.
Being Italian from birth, she knew that her region Veneto is a place of precious, skilled craftsmanship as well as beautiful leather. Fortunately, the factory owner was inspired by her story and decided to start a collaboration.
Research
Our research included design sketches, sample development in New York City, market researches for competitors and price points, factory researches for sourcing and production. We found out the need for high quality, stylish and functional lunch bags for working women. In terms of researching tools, we used Google analytics. A short market research was made at the beginning to see the availability of similar products, through google, social networks.
Inspiration
The bag is designed to be a dual compartment in one for women who fit a lot in their day: commute, lunch plus late events.
The designer moved to New York and after spending a long time moving around the city, the need of a clever kind of lunch bag became apparent. She then decided to give shape to her idea of a stylish bag to carry healthy or favorite food and essentials, with a better compartments organization.
Project Duration
The project started in New York at the end of 2018 and the launch of the website in September 2019 signaled the birth of Pinapple New York.
Operation Flow
Our Lunchbag is flexible and stylish enough to be by women side at lunchtime or on shoulder at events.
An insulated spacious compartment with a zip access in the middle stores lunch or snacks and a slim compartment with a top zip access keeps all essential bits and pieces.

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