Krastsvetmet Gifts Suvenirske zlatne poluge by Proektmarketing +1

Krastsvetmet Gifts Suvenirske zlatne poluge by Proektmarketing +1 is a highly esteemed winner of the very prestigious 2020 Златна награда A' Design Award in Дизајн поклон производа Competition Category.

ЗлатнаПоклони· 2020

Krastsvetmet Gifts Suvenirske zlatne poluge

by Proektmarketing +1

Client: Krastsvetmet

Златна награда A' Design Award Winner in Поклони Category

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Verified Award Winner
Verify Award Status for #101654

View at A' Design Award Press Release Award Badge

Colors

The Design

About Krastsvetmet Gifts Suvenirske zlatne poluge

Krastsvetmet Gifts je serija suvenirskih zlatnih poluga koje se nude kao alternativa novčanom poklonu. Razvijene su tri kolekcije. Jedna kolekcija koristi geometrijske oblike zasnovane na apstraktnom slikarstvu i formama secesije. Druga kolekcija predstavlja apstraktne šare koje podsećaju na vodenu površinu, koru drveta i oblake. Treća kolekcija prikazuje ruski grb i krunu Ruske Imperije i pogodna je za korporativne poklone. Poluge su izrađene od čistog zlata i smeštene u kartonsku i plastičnu ambalažu. Dizajn se prilagođava različitim veličinama.

The Recognition

About the Златна награда A' Design Award

Krastsvetmet Gifts Suvenirske zlatne poluge је добитник Златне награде A' Design Award, огромно престижног признања које се додељује првокласним, дивним и изванредним дизајнима. Добитници Златне награде изузетно су иновативне, визионарске и блиставо задивљујуће творевине које одражавају геније, мудрост и умеће својих дизајнера. Очекује се да Krastsvetmet Gifts Suvenirske zlatne poluge буде високо хваљен, трендсетерски и монументалан изум који доноси беспримерну вредност. Овај дизајн награђен Златном наградом A' Design Award спектакуларно је, поштовано дело које у великој мери користи и помера границе уметности, науке, дизајна и технологије. Krastsvetmet Gifts Suvenirske zlatne poluge ствара интензивна осећања жеље, буди страст, подстиче креативност и фасцинира нас.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Three collections of gold bars were developed.
The creation of the collection of ingots with geometric shapes was based on the abstract paintings of Mondrian, Malevich Suprematism and Art Nouveau luxury.
The collection created on the basis of natural motives presents abstract patterns resembling a water surface, a tree bark and the texture of air clouds.
Ingots with images of the Russian coat of arms and the crown of the Russian Empire form an exclusive collection for country patriots and are suitable for corporate gifts.
Dimensions & Packaging: The plastic packaging is 27 mm х 54 mm. Gold ingots are 100 g, 50 g, 20 g, 10 g and 5 g. The developed design adapts to different sizes.
Tags: gift, gold, packaging, gold bar, ingot, souvenir, Russia, Krasnoyarsk
Production Technology: Ingots are made from a pure gold and placed in packaging that is made from cardboard and plastic.
Inspiration: Souvenir ingots are used as an alternative for the regular money gift. It was important to develop a unique ingot design that will be suitable for different people. The ingots collections were inspired by the art, natural forms and state symbols.
Project Duration: The project started in September 2017 and was completed in November 2017 in Krasnoyarsk, Russia.
Operation Flow: A person can buy this ingot for themselves or as a gift.
Team Members: Creative Agency: Proektmarketing +1
Producer: Alexander Osadchy
Art Director: Maxim Kuldoshin
Designer: Maria Krylova
Illustrator: Maria Savchenko
3D visualization: Nikita Voropaev
3D visualization: David Neldushkin