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Sister's Ice Cream Сладолед by Azadeh Gholizadeh

Sister's Ice Cream Сладолед by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 Златна награда A' Design Award in Дизајн паковања Competition Category.


ЗлатнаПаковање· 2020

Sister's Ice Cream Сладолед

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

Златна награда A' Design Award Winner in Паковање Category

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The Design

About Sister's Ice Cream Сладолед

Ово паковање је дизајнирано за компанију Систерс Ице Цреам. Дизајнерски тим покушао је да искористи три даме које подсећају на произвођаче овог производа, у облику веселих боја које потичу од укуса сваког сладоледа. У сваком дизајну окуса, облик сладоледа користи се као коса лика, што представља занимљиву и нову слику амбалаже за сладолед. Овај дизајн је, у свом новом облику, привукао велику пажњу међу конкурентима и остварио велику продају. Дизајн покушава да створи оригинално и креативно паковање.

The Recognition

About the Златна награда A' Design Award

Sister's Ice Cream Сладолед је добитник Златне награде A' Design Award, огромно престижног признања које се додељује првокласним, дивним и изванредним дизајнима. Добитници Златне награде изузетно су иновативне, визионарске и блиставо задивљујуће творевине које одражавају геније, мудрост и умеће својих дизајнера. Очекује се да Sister's Ice Cream Сладолед буде високо хваљен, трендсетерски и монументалан изум који доноси беспримерну вредност. Овај дизајн награђен Златном наградом A' Design Award спектакуларно је, поштовано дело које у великој мери користи и помера границе уметности, науке, дизајна и технологије. Sister's Ice Cream Сладолед ствара интензивна осећања жеље, буди страст, подстиче креативност и фасцинира нас.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design is minimalist, it brings a human touch, which makes it different from similar products. The colors suggest freshness and coolness. An ice cream Packaging which stands out from the crowd with its puristic design and directs the focus on the essentials.
Dimensions & Packaging
width 80mm x Height 190mm
Tags
Unique, puristic, eye-catcher, high-quality, pleasant to touch, practical, friendly
Production Technology
Food grade Thickened BOPP Material
Design Challenge
it was really hard to satisfy the customer. they were far more strict and picky.
Research
This design comes from a detailed observation of the manufacturer identification.
Inspiration
It's a homemade ice cream made by three sisters. In this packaging, the product and manufacturer identities are performed minimally. The design has tried to implement the feminity which is lying in the manufacturer's identity. They wanted their brand to be feminine and to represent ice cream made by women. For this reason, the design of this packaging uses the character of the lady. It was very important for the manufacturer to show the concept of sisterhood along with the high quality of the product in the design of this packaging. After a lot of scrutinies, we concluded that using young ladies' characters alongside pure colors could be an interesting choice. A new form that attracts both the customer and the buyer of ice cream with its new look.
Project Duration
The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow
The trust of the customer must be won. Once having tasted the Ice Cream and when later he wants to buy this again, he must be able to remember the ice cream package design. Because their design is of high quality and unique. You recognize them immediately out of the crowd.
Team Members
Designer: Azadeh Gholizadeh
Illustrator: Azadeh Gholizadeh
Image Credits
Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018

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