Zodiacville Runners Ilustracija dečije knjige by Juyeon Park is a highly esteemed winner of the very prestigious 2021 Бронзана награда A' Design Award in Дизајн штампаних и објављених медија Competition Category.
БронзанаШтампа· 2021
Zodiacville Runners Ilustracija dečije knjige
by Juyeon Park
Client: Karandashi
Бронзана награда A' Design Award Winner in Штампа Category
Verified Award Winner
Verify Award Status for #105475The Design
About Zodiacville Runners Ilustracija dečije knjige
Trkači iz Zodijakvila je ilustrovana dečija bajka o životinjama Zodijakvila, koje se pridružuju trkačkom festivalu koji organizuje Zmajev kralj. Ilustracije spajaju odlike tradicionalnog korejskog slikarstva minhva sa digitalnim pointilističkim stilom. Mnoge blede tačkice su slojevito nanošene jedna po jedna, inspirisane orijentalnom tehnikom slikanja sa naličja. Knjiga je dimenzija 260 sa 260 milimetara i ima zaobljene ivice radi bezbednosti. Prvi deo predstavlja priču namenjenu deci, dok drugi deo nudi vodiče za učenje i dopunski materijal za edukatore.
The Recognition
About the Бронзана награда A' Design Award
Zodiacville Runners Ilustracija dečije knjige је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Zodiacville Runners Ilustracija dečije knjige буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Zodiacville Runners Ilustracija dečije knjige сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is an experimental mixture of traditional Korean 'minhwa' attributes, fable narratives passed from mouth to mouth, and illustrator's own digital pointillism painting styles. Accordingly, folkish episodes of zodiacville animals are based on the humorous and joyful sentiment of the festival. Furthermore, numerous dilute dots were blended layer by layer, inspired by the oriental back-painting technique.
- Dimensions & Packaging
- 260mm X 260mm, Rounding post-processing to prevent children from cutting their hands on a book
- Tags
- Illustration, Fairy Tale, Pointillism, Zodiac
- Production Technology
- Layering hard-type dots one by one, the illustrator materialized the pointillism in a digital drawing environment.
- Design Challenge
- There were concerns that humorous expressions could convey distorted visual messages to growing children, as this book was planned to be used in educational sites. Therefore, the contents were continuously consulted by professional elementary teachers and volunteers from youth institutions. Accordingly, the illustrations have undergone modifications to prevent expressing certain races or minority classes in negative stereotypes.
- Research
- The project is based on anatomical research to represent detailed animal characters that fit the cognitive ability of shapes of teenage children. In advance, the actual bones and muscle structures of the animals in the book were analyzed in detail. After that, the silhouettes were organically simplified and the deformation technique was applied to give character traits.
- Inspiration
- This is a children's fairy tale about Zodiacville's animals participated in the running festival hosted by the Dragon King. The illustrator and writer enriched episodes with ideas from several workshops in the plot conception stage. For example, a four-character idiom, "Monkeys and dogs don't get along well", was naturally included in the episode.
- Project Duration
- The duration of the project is from October 2018 to February 2019. The project was mainly carried out in South Korea. Later, other countries where the books are planned to be distributed are Uzbekistan, Kyrgyzstan, Kazakhstan, Russia, and Ukraine.
- Operation Flow
- The book is divided into Part1 for children and Part 2 for educators. Educators organize classes by referring to learning guides and supplementary materials in Part2, helping children understand contents in Part1. Educators use illustrations and Russian hint texts to encourage children to learn Korean and Korean culture naturally. Furthermore, children infer the situation with illustrations and learn in-depth on what the yellow-highlighted keywords mean in Korean.
- Team Members
- Juyeon Park
- Image Credits
- Juyeon Park, 2019
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