Positive Projections Музички Постер by Min Huei Lu is a highly esteemed winner of the very prestigious 2021 Бронзана награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
БронзанаГрафика· 2021
Positive Projections Музички Постер
by Min Huei Lu
Client: Academy of Art University
Бронзана награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #120548The Design
About Positive Projections Музички Постер
Кроз овај визуелни дизајн, дизајнер има за циљ да изрази музичко дело кроз типографију, слике и композицију распореда. Визуел је посвећен рецесији САД током раних 1980-их у којој су милиони људи остали незапослени, а Сједињене Државе су прошле кроз велике друштвено-економске промене. Визуелни део такође има убод у повезивању визуелног са песмом „Не брини, буди срећан“ која је била на врхунцу популарности током те ере.
The Recognition
About the Бронзана награда A' Design Award
Positive Projections Музички Постер је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Positive Projections Музички Постер буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Positive Projections Музички Постер сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Create a poster that expresses a piece of music through typography, imagery, and layout composition. Gather ideas, emotions, and visuals that would be associated with the song. Don’t Worry, Be Happy, which is a popular worldwide hit song released in September 1988 by American musician Bobby McFerrin.
- Dimensions & Packaging
- 13"x19" Poster
- Tags
- Music Poster, Don't Worry Be Happy
- Production Technology
- The typographic and design elements were printed on transparency paper and put them on a traditional projector. Photographed the images reflected on the wall.
- Design Challenge
- There is a sharp contrast between the sad and the despair state of the 1980s and the optimistic adage, Don’t worry, be happy. The contract is also displayed in the music poster that pays tribute to history and humanity.
- Research
- Most of the information during the 1980s was communicated via television, MTV, Movie Channels, and media. Also, the AIDS awareness campaign during the 1980’s was designed using the colour pink. An attempt has been made to integrate the above texture and the design elements in the poster.
- Inspiration
- During the early 1980s, the US experienced a recession due to which millions of individuals were left unemployed. Throughout the 1980s, the cold war, protests, global warming, and the AIDS epidemic, the United States has undergone major socio-economic changes primarily due to advances in technology and the worldwide move towards capitalism. Also, the artists in the 1980s were preoccupied with protest images. Bobby McFerrin's Music, Don't worry, be happy, is a neat philosophy in 4 simple words that inspired many Americans in the late 1980s.
- Project Duration
- The project started in Jun 2019 and finished in July 2019 in San Francisco, and was exhibited at the Academy of Art University in September 2019.
- Operation Flow
- The song, Don’t Worry, Be Happy, was chosen to carry on with a series of experiments regarding image editing, composition, and typography. Afterward, the imagery was projected onto various surfaces, creating a multidimensional design solution.
- Image Credits
- Image #1,2,3,4,5: Photographer / Creator Min Huei Lu
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