Wan Yue Complex Prodajni centar by Eh Design Group is a highly esteemed winner of the very prestigious 2022 Сребрна награда A' Design Award in Дизајн ентеријера и изложбених простора Competition Category.
СребрнаЕнтеријер· 2022
Wan Yue Complex Prodajni centar
Client: Eh Design Group
Сребрна награда A' Design Award Winner in Ентеријер Category
Verified Award Winner
Verify Award Status for #136330The Design
About Wan Yue Complex Prodajni centar
Kompleks Wan Yue je prodajni centar osmišljen kao imerzivni maloprodajni i kulturni prostor. Enterijer se oslanja na lokalni regionalni karakter i kombinuje klasične i moderne elemente. Bele nijanse dominiraju prostorom, dok zlatni i narandžasto-crveni akcenti dodaju dubinu i toplinu. Zakrivljene linije preuzete iz dekorativnih umetnosti oblikuju enterijer, a velike jednodelno rezane veštačke stene spajaju tradiciju sa modernom formom. Maloprodajne jedinice su raspoređene jedna po jedna duž osovinskog hodnika. Umetnička instalacija priziva opušteni osećaj plutanja čamcem tokom leta.
The Recognition
About the Сребрна награда A' Design Award
Wan Yue Complex Prodajni centar је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Wan Yue Complex Prodajni centar буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Wan Yue Complex Prodajni centar је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The entire sales office borrows the local regional characteristics to achieve an ornate, elegant, and pure space. It also feels like travelling through time, reviving long-past historical and modern elements and thereby resurrecting the pulse and ideals of bygone eras.
- Dimensions & Packaging
- Big wholly-cut artificial rocks give the space a sense of modernity and tradition being combined, and life here blooms splendidly because of the liberated atmosphere.Community is not something you can force, instead, something grows into a great community naturally.
- Tags
- sales center, interior design, modern
- Production Technology
- The design aims to embody a return to a more colorful life, to be an integration of the humanities and the arts, while also acting as an aesthetic interpretation of the diversity of urban life.The designer drew on curved linear designs taken from the new decorative arts, and captured the leisurely vibe of drifting on a boat in the summer through an art installation.
- Research
- The color tone and light effects here are reminiscent of Rembrandt's color palette. The dominance of white sets the grandeur and mature tone of this space, while the embellishments in gold and orange-red are like adding melodies to a symphony, echoing in the air. And just like adding depth to music, it results in more depth to the space while also highlighting the designer's artistic taste and vision of future lifestyle.
- Inspiration
- In the open and free city atmosphere, the designer tried to restore a new model of symbiosis between business and culture. The rich history of this city and the spirit infused in it are expressed in a post-modern narrative that comes together like an architectural symphony. The complex is constructed in a "Roman Holiday" style, allowing visitors to experience a dazzling European street market. Modern and classical, present and future, these contrasts create a fantasy journey that embodies the idea that "diversity is beauty".
- Project Duration
- The project started in Sep 2021 in Hangzhou and finished in Nov 2021 in Tianjin
- Operation Flow
- The space presents multi-dimensional scenes. Along the axial corridor, popular IPs such as Starbucks, Pop Mart, Miss Puff are displayed one by one. It is a reflection of people's pursuit for an increasingly refined life.
The rising horse symbolizes the romantic prosperity of the plaza. It is a brand-new creation in the context of the modern times. The partially hollowed-out design highlights the overall style and gives passersby a shocking sensory experience open to immersive interpretation.
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