Бронзана Паковање · 2023
Freeze Into Fragment of Time Ambalaža za karmin
by Tiger Pan
- Бронзана награда A' Design Award 2023 in Паковање
- CLIENT: Carslan Group (hong Kong) Co., Limited
- Estimated Number of Design Views: 15,701
- Verification code FB8567D501 · Verify this award
Colors
About Freeze Into Fragment of Time Ambalaža za karmin
Freeze Into Fragment of Time je ambalaža za karmin inspirisana peščanim satom. Telo je oblikovano poput peščanog sata i prekriveno je visoko transparentnim PETG materijalom, zbog čega proizvod podseća na peščani sat zamrznut u ledu. Površinu čine nepravilne višestrane fasete koje i najslabiji zrak svetlosti reflektuju u sjajan odsjaj. Razvijena je metoda dvostrukog injekcionog livenja kako bi se sprečilo skupljanje materijala i neravnine na površini, uz očuvanje efekta prelamanja svetlosti. Dimenzije pakovanja su 20 x 20 x 80 milimetara.
About the Бронзана награда A' Design Award
Freeze Into Fragment of Time Ambalaža za karmin је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Freeze Into Fragment of Time Ambalaža za karmin буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Freeze Into Fragment of Time Ambalaža za karmin сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.
Press Kit
- Unique Properties
- Carslan aim for a groundbreaking lipstick. “Sand of Time” is the major inspiration of the design, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age. Use deconstructionism to express the idea that all women with different personalities and values should be respected. So the irregular multifaceted scales are shaped, which can reflect even a weakest beam of light into a highlight to the product.
- Dimensions & Packaging
- Width 20mm x Depth 20mm x Height 80mm
- Tags
- lipstick, time, cosmetics, highlight, beauty,Tiger Pan
- Production Technology
- We adopt them to achieve more effective communication with young consumers. With this new package, Carslan makes its way to rejuvenate the brand.And because we don't want to give up the dreamy feeling refracted by the solid material, we specifically researched a two-time injection molding method. It solves the problem of material shrinkage and surface unevenness due to thickness while retaining light refraction.
- Design Challenge
- Carslan, a fashionable cosmetics brand born in 2001, always keeps a keen sense of the international youth trend culture. Although they have become leading cosmetics experts with excellent quality and global production and R&D, consumers' memories of Carslan lipstick are almost vague. How to stand out in the homogenized cosmetics industry has become the subject of this product packaging upgrade research.
- Research
- Carslan is a top-notch cosmetic brand in China so they aim for a groundbreaking lipstick.
- Inspiration
- The inspiration comes from the function of cosmetics, which is to help people to remain young and forget about age. Ice to freeze the hourglass visualizes the aim of lipstick, to stop time pass and secure beauty.
- Project Duration
- The project lasts 2 months, designed in Shenzhen and produced in Beijing.
- Operation Flow
- Hourglass-like body covered by highly transparent PETG, which turns the product into an hourglass frozen by ice cube, conveying the sense that all cosmetic products should basically stop time flowing away and thus help women to keep their beauty and grace at any age.
- Image Credits
- Tiger Pan
