Bao'an Tourism Gifts Комплет за чај by Yan Wu

Bao'an Tourism Gifts Комплет за чај by Yan Wu is a highly esteemed winner of the very prestigious 2024 Гвоздена награда A' Design Award in Дизајн поклон производа Competition Category.

ГвозденаПоклони· 2024

Bao'an Tourism Gifts Комплет за чај

by Yan Wu

Гвоздена награда A' Design Award Winner in Поклони Category

25,771

Verified Award Winner

Verify Award Status for #154148

View at A' Design Award Press Release Award Badge

Colors

The Design

About Bao'an Tourism Gifts Комплет за чај

Бао'ан туристички поклони је керамички комплет за чај направљен као туристички сувенир. Облик је инспирисан Кулом Феникса у округу Бао'ан, тако да су традиционални облици комбиновани са једноставним модерним стилом. Делови за чај израђени су од керамике из пећи Шенгкоу из округа Шеј, провинција Анхуи, са једнобојним глазурама у црно-браон и црно-зеленој нијанси. Спољашња кутија је направљена од еколошки прихватљиве целулозе и носи етикете у облику коверте у различитим бојама. Комплет уноси локалну културу у свакодневно испијање чаја.

The Recognition

About the Гвоздена награда A' Design Award

Bao'an Tourism Gifts Комплет за чај је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Bao'an Tourism Gifts Комплет за чај буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Bao'an Tourism Gifts Комплет за чај заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Adopting inspiration from Phoenix Tower in Bao'an District, Bao'an Tourism Gifts is designed as an original trditional style tea sets with a creative style that conforms to modern aesthetics. The work not only reflects the blending of traditional culture and modern aesthetics, but also integrates culture inheritance and local culture into daily life through which shows its beautiful concept that with the pagoda in hand, life is worry-free.
Dimensions & Packaging: 50cm*16cm*12cm
Tags: environmentally friendly, tea appreciation, Bao'an courtesy, ceramics, Shenzhen tea
Production Technology: The outer box is made from environmentally friendly pulp and features modern-style envelope labels. The internal tea sets are crafted from Shengkou Kiln ceramics from Shengkou Village, Guilin Town, Shexian County, Anhui Province. Shexian Shengkou Kiln originated during the Tang Dynasty, flourished during the Five Dynasties, and ceased production in the Song Dynasty, with a history of at least 1,170 years. It boasts high-end ceramics with single-color glazes such as black-brown and black-green.
Design Challenge: The design and production of the internal tea sets involve the use of ceramics from Shengkou Kiln in Guilin Town, Shexian County, Anhui Province. These ceramics are characterized by high-quality single-color glazes such as black-brown and black-green.
Research: Understanding the needs, preferences, and behavior patterns of the target users is crucial. This involves gathering user feedback and insights through methods such as user research, market analysis, and competitive analysis. During the early stages of product design, concept development and ideation are carried out. This includes defining the product's positioning, target user demographics, core features, and characteristics. Preliminary design concepts are developed using tools like sketches, storyboards, and user stories.
Inspiration: The designer has chosen "Bao'an Youli" as the main theme, incorporating the Bao'an District's Phoenix Tower as a design element. They have captured traditional auspicious symbolism in a collection of Chinese tea sets designed for everyday tea enjoyment and contemplation. This series not only meets various modern lifestyle needs but also seamlessly blends traditional cultural elements with contemporary aesthetic styles.
Project Duration: This project began in October 2022 and, after approximately 8 months of research, organization, and design, it was finally prototyped and produced in June 2023. It was showcased at the Shenzhen Creative Gifts Exhibition.
Operation Flow: This work utilizes eco-friendly outer packaging and the application of plastic envelope labels in different colors. It aims to better and more directly convey the theme of "Bao'an Youli" brand, making it closer to the lives of modern young people. Through the presentation of Chinese tea sets, it not only fulfills various modern lifestyle needs but also seamlessly integrates traditional cultural elements with contemporary aesthetic styles.
Image Credits: None