Cubiventure Kućica za kućne ljubimce by Shibing Yang

Cubiventure Kućica za kućne ljubimce by Shibing Yang is a highly esteemed winner of the very prestigious 2024 Гвоздена награда A' Design Award in Нега кућних љубимаца, играчке, потрепштине и производи за животиње Competition Category.

ГвозденаНега кућних љубимаца· 2024

Cubiventure Kućica za kućne ljubimce

by Shibing Yang

Client: Ziel Home Furnishing Technology Co., Ltd

Гвоздена награда A' Design Award Winner in Нега кућних љубимаца Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Cubiventure Kućica za kućne ljubimce

Cubiventure je proširiva kućica za kućne ljubimce za unutrašnju i spoljašnju upotrebu. Telo u obliku kocke ima dimenzije 600 mm sa svake strane i sadrži klizne šine. Unutrašnji deo se izvlači poput fioke, udvostručujući unutrašnji prostor dok ljubimac raste. Krov od platna se podiže pomoću dva čelična šipke i formira šator, dok se prednja vrata od platna podižu i pričvršćuju trakom. Glavno telo je izrađeno od drveno-plastičnog kompozitnog materijala, koji je lagan i izdržljiv. Dizajn smanjuje potrebu za kupovinom nove kućice kada ljubimac postane veći.

The Recognition

About the Гвоздена награда A' Design Award

Cubiventure Kućica za kućne ljubimce је добитник Гвоздене награде A' Design Award, престижног признања које се додељује добрим дизајнима који испуњавају професионалне и индустријске захтеве очекиване од добро осмишљених творевина. Добитници Гвоздене награде показују велико умеће, високу специјализацију, стручно разумевање и креативне способности својих твораца. Очекује се да Cubiventure Kućica za kućne ljubimce буде високо цењена, дивљена и вољена творевина која је практична и иновативна. Овај дизајн награђен Гвозденом наградом A' Design Award уграђује најбоље праксе индустрије и има компетентна техничка својства повезана са знањем и талентом. Захваљујући темељности, Cubiventure Kućica za kućne ljubimce заслужује поштовање и осмишљен је да пружи побољшања квалитета живота која помажу да свет буде бољи.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Cubiventure is an expandable pet house that can be used both indoors and outdoors. It takes the shape of a cube, with sliding rails inside, the capacity can be adjusted with a maximum doubled capacity, which makes it grow with our pets, and space-saving when they are young and small.
It also has a convertible roof and door, with an easy expanding mechanism, when fully expanded, it becomes a campervan for pets when they are taken out for adventures.
Dimensions & Packaging: Dimension:
600 mm x 600 mm x 600 mm (Normal)
1150 mm x 600 mm x 600 mm (Expanded)

Package:
750 mm x 750 mm x 360 mm

Material:
WPC board, Canvas, Stainless steel
Tags: Expandable, Convertible, Flat-pack, Pet House, Indoor, Outdoor,Camping, Patio, Backyard
Production Technology: The material we used to construct the main body is wood plastic composite board, it is a material that is sustainable, lightweight, and durable, commonly used in building construction. The product is planned to be produced in the furniture factory due to its similar structure and material to a cabinet.

In the design process, we have looked into regular pet houses and the data on the size of different pets, to make sure our design can meet most of our consumer needs.
Design Challenge: One of the key challenges is to make sure the whole product is both technically and financially feasible, this required us to make connections to experts in production in search of appropriate material and mechanical parts. We also have to look into the interactive side of the design, to make sure it is easy to use, durable, and also pleasant to the eye.
Research: Through statistics research and field trips, we discovered that despite the fast-growing pet economy, the product in the pet house category stayed much the same for years without much progress, and we found out that many consumers struggled to choose the right size for their pets, resulting in multiple purchases due to pet growth or moving houses, we see it as a problem and decided to delve into it.

As a result, we came up with Cubiventure, an expandable pet house that serves as both a house and camper van depending on where the consumer puts it, with durable sustainable material and multi-function, aiming to increase the living experience for both our customer and their pets.
Inspiration: Both outdoor living and the pet economy have been booming in recent years, which reflected a shift in lifestyle. Inspired by such a trend, Cubiventured was designed to be space-saving and multi-functional to reach a broader audience.
The design was inspired by the expandable campervan which creates extra space when needed, with a furniture-making background, we came up with a structure similar to drawers finalizing its technical feasibility.
Project Duration: The project started in March 2023 and finished in June 2023
Operation Flow: To expand the house, the user has to grab the top frame on the right side and lift the right side up off the ground, then pull the compartment like a drawer.

To set up the rooftop tent, there are two steel rods each with one end connected to the corners of the canvas rooftop, and there are two inserts in the mainframe with holes in the center, insert the rods into the holes to set up the tent.

To close or open the front canvas door, simply roll up or down, and use the strap to secure its position when roll-up.
Team Members: Shibing Yang
Yu Ren
Shuipeng Wu