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Shyne Primarna funkcija: Ambalaža za wellness napitak by Gamze Binici

Shyne Primarna funkcija: Ambalaža za wellness napitak by Gamze Binici is a highly esteemed winner of the very prestigious 2026 Бронзана награда A' Design Award in Дизајн паковања Competition Category.


БронзанаПаковање· 2026

Shyne Primarna funkcija: Ambalaža za wellness napitak

by Gamze Binici

Client: Gamze Binici

Бронзана награда A' Design Award Winner in Паковање Category

Colors

The Design

About Shyne Primarna funkcija: Ambalaža za wellness napitak

Tekst knjige: Shyne je wellness napitak koji spaja lepotu i ishranu, kombinujući voćne ekstrakte sa kolagenom, hijaluronskom kiselinom i vitaminom C kako bi podržao sjaj i vitalnost iznutra. Dizajn balansira minimalizam nege kože sa energijom napitka, koristeći nežne pastelne tonove, čistu tipografiju i upečatljiv prepoznatljiv grafički element koji simbolizuje blistavost i unutrašnju lepotu. Elegantan tipografski logo i topla, primamljiva paleta boja prenose svežinu, samopouzdanje i savremeni wellness, stvarajući identitet brenda koji deluje profinjeno i usredsređeno na lepotu, zdravlje i brigu o sebi.

The Recognition

About the Бронзана награда A' Design Award

Shyne Primarna funkcija: Ambalaža za wellness napitak је добитник Бронзане награде A' Design Award, високо престижног признања које се додељује изванредним дизајнима који се одликују креативношћу, домишљатошћу и оштроумношћу. Добитници Бронзане награде у потпуности су вешти и упечатљиво креативни артефакти који потврђују велико искуство, машту и снаљажљивост својих дизајнера. Очекује се да Shyne Primarna funkcija: Ambalaža za wellness napitak буде високо цењен, дивљен и вољен предмет, запажено професионалан и иновативан. Овај дизајн награђен Бронзаном наградом A' Design Award уграђује најбоље праксе у уметности, науци, дизајну и технологији и одличан је по пажњи према детаљима. Shyne Primarna funkcija: Ambalaža za wellness napitak сјајно задовољава потребе, дотиче жеље, очарава осећања и привлачи радозналост.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Shyne is a wellness drink that merges beauty and nourishment, thoughtfully blending fruit extracts with collagen, hyaluronic acid, and vitamin c to support glow, hydration, and vitality from within. It is designed for those who see wellness not only as a habit, but as a form of self care and expression, a daily ritual to feel radiant and confident.
Dimensions & Packaging
12 fl oz. Beverage Can
Tags
wellness, collagen, drink, branding, packaging, beverage
Production Technology
Soft pastel colors were used to establish a light, minimal base, and a bold signature graphic was introduced in a striking, energetic hue to add focus and vitality. This vibrant element symbolizes radiance, confidence, and inner beauty, the essence of what Shyne represents. By pairing this dynamic visual language with clean, balanced typography and carefully structured layouts, the brand gained both elegance and recognizability.
Design Challenge
The main challenge in this project was finding the perfect balance between the clean, minimal aesthetic often associated with skincare and the lively, colorful personality of a contemporary beverage brand. The goal was to create something that feels fresh and inviting while still exuding a sense of sophistication and purity.
Research
Achieving the harmony between a skincare and beverage brand required extensive exploration of color, form, and composition to ensure that every detail communicated both clarity and energy.
Inspiration
The inspiration was the brand's name itself and the main purpose of the product, bringing together wellness and beauty in a functional drink.
Project Duration
The project took 2 months to complete, in London, UK.
Operation Flow
Bringing together the ideas of energy, wellness, and beauty by blending fruit extracts with collagen, hyaluronic acid, and vitamin C to support glow and vitality from within.
Image Credits
Gamze Binici

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