The Big Book of Bullshit Књига by Lisa Winstanley is a highly esteemed winner of the very prestigious 2020 Сребрна награда A' Design Award in Дизајн штампаних и објављених медија Competition Category.
СребрнаШтампа· 2020
The Big Book of Bullshit Књига
Client: Lisa Winstanley
Сребрна награда A' Design Award Winner in Штампа Category
Verified Award Winner
Verify Award Status for #87320The Design
About The Big Book of Bullshit Књига
Публикација Биг Боок оф Буллсхит је графичко истраживање истине, поверења и лажи и подељена је у 3 визуелно супротстављена поглавља. Истина: илустровани есеј о психологији преваре. Труст: визуелна истрага о појму поверење и лажи: илустрована галерија срања, све изведено из анонимних признања обмане. Визуелни изглед књиге инспирисан је „Ван де Графовим каноном“ Јана Чихолда, који се користи у дизајну књиге за поделу странице у пријатним размерама.
The Recognition
About the Сребрна награда A' Design Award
The Big Book of Bullshit Књига је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да The Big Book of Bullshit Књига буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. The Big Book of Bullshit Књига је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Big Book of Bullshit is a graphic exploration of truth, trust and lies and is divided into 3 juxtaposed chapters.
The Truth: An illustrated essay on the psychology of deception
The Trust: A visual investigation of the notion and fragility of trust. Exploring experimental mediums and malleable, tensile materials.
The Lies: An illustrated gallery of bullshit, all derived from anonymous confessions of deception - Dimensions & Packaging
- 235mm x 285mm finished size
198 pages - Tags
- Book Design, Layout, Typography, Illustration, editorial
- Production Technology
- Screen printed neon book cover with a white matt finish. High quality textured paper and quality binding for the inner pages. Outer case blind embossed with the word truth
- Design Challenge
- There were many creative challenges which were overcome in the creation of this book, from ensuring the anonymity of confessions of deceit, to finding suppliers that could print using in glow in the dark ink.
The main finding of this practice based research is that, everyone is full of shit! - Research
- Vision:
To enjoy creating design that invokes curiosity, creates conversation, makes people smile and is above all, honest.
Mission:
To contribute to a creative community, bound by the ubiquitous human trait of lying. Creating beautiful artwork from what is, essentially, an ugly aspect of human nature.
The central messages, which I wished to communicate: We All Lie
It is fundamentally ingrained in our nature and a necessary part of our societies structure.
Yet We Are All Quick To Judge
No matter how much we lie ourselves, there is a social paradox that forces us to negatively label those who are deemed liars. - Inspiration
- Dishonesty is a ubiquitous phenomenon that has become ingrained as a necessity for the successful function of our society. The overarching aim of this project was to provide a contribution to the understanding of the visual relationship between lies and truth. Encouraging viewers to investigate their own preconceived notions of truth, trust and deceit by fostering a dialogue of a dialogue of questioning and examination.
- Project Duration
- project started in 2014 in Kuwait and completed in 2017 in the UK Edited and revised 2nd edition designed and produced in Singapore, 2019
- Operation Flow
- This was part of a larger project. Lies were collected from an anonymous online confessional platform iliekit.com and subsequently illustrated and showcased in the third 'lies' chapter of the big book of bullshit
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