Mountain Stone Vizuelni identitet izložbe by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Сребрна награда A' Design Award in Графички дизајн, илустрација и визуелна комуникација Competition Category.
СребрнаГрафика· 2020
Mountain Stone Vizuelni identitet izložbe
by Weiquan Long
Client: Guangzhou zhengdian advertising co. LTD
Сребрна награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #93969The Design
About Mountain Stone Vizuelni identitet izložbe
Mountain Stone je vizuelni identitet umetničke izložbe posvećene zaštiti životne sredine. Identitet je primenjen na knjizi dimenzija 210 sa 14 sa 190 milimetara, odštampanoj na zelenom papiru. Knjiga je ručno ukoričena sa otvorenim hrbatom i lepkom. Slova na koricama prate oblike kamena Taihu, prirodne stenovite formacije. Slika kamena Taihu koji se ogleda u vodi koristi se kao ogledalo odnosa između čoveka i prirode. Dizajn povezuje umetnost i prirodu kako bi podigao svest javnosti o zaštiti životne sredine.
The Recognition
About the Сребрна награда A' Design Award
Mountain Stone Vizuelni identitet izložbe је добитник Сребрне награде A' Design Award, изузетно престижног признања које се додељује врхунским, предивним и импресивним дизајнима. Добитници Сребрне награде неизмерно су бриљантна и изузетно креативна дела која илуструју изузетну стручност, таленат и оштроумност својих дизајнера. Очекује се да Mountain Stone Vizuelni identitet izložbe буде дивно, узорно дело, запажено професионално и дубоко иновативно. Овај дизајн награђен Сребрном наградом A' Design Award веома је запажен, дивљен изум који користи и помера границе уметности, науке, дизајна и технологије. Mountain Stone Vizuelni identitet izložbe је творевина којој многи завиде, која буди жеље, доноси позитивна осећања и изазива чуђење и дивљење.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In the cover design, the book binding is made of hand-made bare spinal glue, and the cover font design adopts the morphological characteristics of "Taihu stone", which increases the aesthetic and artistic sense of the book. The design of the entire book binding design takes "Taihu Stone" as the creative point. From the heart of the person, the natural beauty of the mountain stone is used to describe the human's longing for beautiful nature. It directly reflects the mood and pursuit of the rock in the author's heart.
- Dimensions & Packaging
- The book size：210mmx14mmx190mm
- Tags
- Environmental Protection, Arts , Exhibition, Visual, Books
- Production Technology
- Green paper
- Design Challenge
- The challenge comes from how artists communicate environmental issues through art and arouse people's attention to environmental protection. Looking for such artists and art forms, the design can be used to show the intention of the exhibition.
- Research
- From the perspective of environmental protection + art, through the analysis of the development of human and nature, the problem of environmental degradation is elaborated. On the basis of constructing the theoretical framework of environmental protection + artistic integrity design, from the perspective of "Stone in His Heart", starting from the heart of man, he will describe the yearning of human beauty and nature with the natural beauty of mountains and stones, and take responsibility for protecting the environment. An inseparable whole is publicized and designed, and its purpose is to call on everyone to raise environmental awareness and understand the importance of environmental protection.
- Inspiration
- "The stone in his heart" is the embodiment of environmental protection and art. Through artistic creation, he conveys the relationship between people, between people and nature, and between nature and people.
- Project Duration
- January 2017 guangzhou, China
- Operation Flow
- "The Stone in His Heart" is the work of Sun Xiaofeng, an artist and independent curator. From the perspective of "The Stone in His Heart", the reflection of the mountain rocks in the water, in the traditional concept, is like a self-mirror, reflecting the relationship between man and nature, which also reflects the original intention of the design of the work. The "Stone in His Heart" works are spread online and offline to form a series of "Environmental Protection + Art" exhibitions. The exhibition is co-sponsored by New Southern Art, Guangdong Environmental Protection · Guangdong Fashion Brand Operations Group, and Young Miao Project Task Force. It is popular in Guangzhou, China The special factory E5 Art Museum was held, and media from all walks of life in Guangdong also participated in the event. More than 30 media such as the Guangdong Artists Association, Guangdong TV Station, Guangdong Provincial Department of Environmental Protection "Environment", "New Southern Art", "Yachang.com" magazine and so on Propagandize from the media to expand environmental protection propaganda, reflect on environmental degradation from the perspective of man and nature, and integrate the power of art and design to jointly promote environmental protection concepts and share environmentally friendly lifestyles. The exhibition was also appreciated by Hu Bin, deputy director of the Guangzhou Academy of Fine Arts, Wang Shaoqiang, director of the Guangdong Museum of Art, and critic Daojian Jian.
- Team Members
- Weiquan Long / Xueqiong Guo
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