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Pimoji Moralo O Hlakileng Oa Pilisi by Jong Hun Choi

Pimoji Moralo O Hlakileng Oa Pilisi by Jong Hun Choi is a highly esteemed winner of the very prestigious 2020 Moputso oa Tšepe oa A' Design Award in Moralo wa Mohopolo le Kgopolo Competition Category.


TšepeMohopolo· 2020

Pimoji Moralo O Hlakileng Oa Pilisi

by Jong Hun Choi

Client: Hyupsung University

Moputso oa Tšepe oa A' Design Award Winner in Mohopolo Category

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The Design

About Pimoji Moralo O Hlakileng Oa Pilisi

Batho ba baholo ba na le mafu a mangata a sa foleng mme ba sebelisa meriana e mengata. Le ha ho le joalo, batho ba bangata ba tsofetseng hangata ba sebelisa meriana e sa lumellaneng le matšoao ka lebaka la ho se bone hantle le ho se tsebe hantle. Ka lehlakoreng le leng, lipilisi tse tloaelehileng tsa tloaelo lia tšoana ebile ho thata ho li khetholla. Pimoji e bopehile joalo ka setho, ka hona ho bonolo ho bona hore na lithethefatsi kapa matšoao afe a lithethefatsi a ka thusa. Tsena Pimoji ha e na ho thusa batho ba baholo feela, empa le ba foufetseng ba nang le bothata ba bofofu ebile ba sitoa ho khetholla lithethefatsi.

The Recognition

About the Moputso oa Tšepe oa A' Design Award

Pimoji Moralo O Hlakileng Oa Pilisi ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Pimoji Moralo O Hlakileng Oa Pilisi e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Pimoji Moralo O Hlakileng Oa Pilisi e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Pimoji is a new type of pill that is inspired by human organs and changed the shape of the pill to make it more intuitive. Older people suffer from many chronic diseases and are taking as many medicines. However, most elderly people often take medicines that do not fit the symptoms because of poor eyesight and poor memory. On the other hand, most conventional pills are similar and difficult to distinguish. Pimoji is shaped like an organ, so it's easy to see what organs or symptoms the drug can help. These Pimoji will help not only the elderly, but also the blind who suffer from blindness and are unable to distinguish drugs.
Dimensions & Packaging
The size of the largest pill(for example heart shape) size is 12mm x 12mm from to smallest one(for example brain shape) is 10mm x 10mm
Tags
Pill, Drug, Medicine, Universal Design, The Blind, Senior, Older people, Concept Design, Idea Design
Production Technology
The material used in tablets was used as much and as possible to keep them as round as possible to make them easier to swallow.
Design Challenge
It was the biggest challenge to find a symbol that everyone could abstract.
Research
There are many elderly people who suffer from many chronic diseases not only in my country but all over the world. In Korea, studies have shown that these elderly people are taking numerous drugs and are not taking them in the right way. If can't fix taking a lot of medicine, i want them to take it properly. The most fundamental problem was that the generic forms of drugs looked similar, and I decided to focus on the form of drugs, the nature of them. As a result, not only the elderly, but everyone was basically bent on finding abstract symbols and came across it as a human organ.
Inspiration
First, I got a hint by focusing on the poor eyesight of the elderly and the blind. So they could easily distinguish drugs and think about how to take them correctly, so that they could focus on the essence of the pill itself and produce an intuitive form. The result was to use the shape of the organ.
Project Duration
The project started in September 2019 in Suwon, and finished in December 2019 in Hwasung, and was exhibited in Hypsung University Galley in December
Operation Flow
It is designed to make the shape of the organ more intuitive, easy to understand, and even touch it to feel it. Therefore, blind people will be able to use it easily.
Image Credits
All photo credits to Jong hun Choi

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