Weclip Ts'ebetso ea Mantlha: Application ea Matsete a Video by Youngchan Lee and Hyeongji Kim

Weclip Ts'ebetso ea Mantlha: Application ea Matsete a Video by Youngchan Lee and Hyeongji Kim is a highly esteemed winner of the very prestigious 2022 Moputso oa Tšepe oa A' Design Award in Moralo wa Theknoloji ya Mehala, Diaplikeishene le Softwere Competition Category.

TšepeMohala· 2022

Weclip Ts'ebetso ea Mantlha: Application ea Matsete a Video

by Youngchan Lee and Hyeongji Kim

Client: Weclip

Moputso oa Tšepe oa A' Design Award Winner in Mohala Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Weclip Ts'ebetso ea Mantlha: Application ea Matsete a Video

Mongolo oa Buka: Weclip ke application ea mehala e etselitsoeng ho tsetela ka litokomane tsa video ka har'a li-token tse sa fetoleheng (non-fungible tokens). Sethala sena se fa litaba tsa video boemo ba thepa ea digital, e leng hore mosebetsi ka mong o ka ba ke ea motho, oa rekisoa le oa sebelisoa e le matsete. Batlhahisi ba kenya li-video 'me ba fumana matsete ho khutlisetsa, ha bashebelli bona ba ka reka li-token tsa diteme 'me ba fumane phaello ka ho li rekisa hape. Theknoloji ea li-token tse sa fetoleheng e ngola bonyantšo 'me e fokotsa ho hloka bonnete ba mongoli oa lifaele tsa digital. Weclip e ikemiselitse ho totobatsa boleng ba diteme ka botsona, ho feta chelete e tsoang ho papatso le ts'ehetso.

The Recognition

About the Moputso oa Tšepe oa A' Design Award

Weclip Ts'ebetso ea Mantlha: Application ea Matsete a Video ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Weclip Ts'ebetso ea Mantlha: Application ea Matsete a Video e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Weclip Ts'ebetso ea Mantlha: Application ea Matsete a Video e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: weclip is a new concept video platform that allows you to invest in video content through non-fungible token (nft). provide opportunities for video creators to generate revenue and opportunities for viewers to invest, presenting new possibilities for the digital market.
Dimensions & Packaging: this design is made with Adobe xd. it is based on iPhone X 1125px x 2436px and the icon is designed with 24px x 24px.
Tags: nft, stock, video, content, invest
Production Technology: nft non fungible-token technology
Design Challenge: due to the nature of digital content that exists in virtual form without material form, it was easy to replicate, resulting in a lack of concept of ownership or original author. this characteristic made it difficult to incorporate investment. to solve this problem, we used a blockchain technology called nft (non-fungible token) and incorporated investment into buying and selling content.
Research: we analyze online video content consumption and high investment in cryptocurrency among people in their 20s and 30s in korea through desk research. based on the growth of the nft market that buys and sells digital content through market research, it hypothesized that the most consumed online video content can be used as a means of investment in the future. in addition, marketability was verified through the interviews between real video creators and video content viewers.
Inspiration: the existing online video platform's revenue generation method was limited to advertising and sponsorship, so the value of the content itself was not highlighted. weclip presents the potential for a new marketplace where content can be assetized, invested, and sold by giving digital asset concepts to the video content itself through nft(non-fungible token).
Project Duration: the project started in april 2021 in korea and finished in june 2021 in korea
Operation Flow: simply upload video content and receive investment in content. earn capital gains by selling your content.
Team Members: motion designer : hyeongji kim
researcher : byeongho lee