After a Bird Fell Down Mosebetsi wa Sehlooho: Buka ya Ditšoantšo ka Shu Wei Chang

Moralo oa After a Bird Fell Down Mosebetsi wa Sehlooho: Buka ya Ditšoantšo ka Shu Wei Chang ke mohlodi oa khau e hlomphehang haholo ya 2022 Moputso oa Boronse oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Kgatiso le Media e Phatlaladitsweng.

BoronseKgatiso· 2022

After a Bird Fell Down Mosebetsi wa Sehlooho: Buka ya Ditšoantšo

ka Shu Wei Chang

Moreki: Shu-Wei Chang

Mohlodi oa Moputso oa Boronse oa A' Design Award Mokhahleong oa Kgatiso

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Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le After a Bird Fell Down Mosebetsi wa Sehlooho: Buka ya Ditšoantšo

Mongolo wa Buka: After a Bird Fell Down ke buka ya ditšoantšo e kopanyang sebopeho sa buka e nang le lesoba le buka e phahamang (pop-up book). Buka ena e lekana 105 ka 150 milimithara, e bile e le boteng ba 27 milimithara, e batla e lekana le boholo ba nonyana e nyenyane. Ha maqephe a fetoloha, lesoba le hola le be leholo le fefotswa hoa phahama haholoanyane, athe buka ka boyona e ba tšesane. Sekoahelo se sebeta, se na le sebopeho se tshwanang le lehlabathe le tshwaretsoe sithikara e bonalang hantle e hatisitsoeng ka lefofa le lesoeu ka hare ho sebaka se khaotsoeng se tsenelletseng. Moralo ona o bontsha hore nako e fetang e tlisa tahlehelo hammoho le kholo e ncha.

Kamohelo

Mabapi le Moputso oa Boronse oa A' Design Award

After a Bird Fell Down Mosebetsi wa Sehlooho: Buka ya Ditšoantšo ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. After a Bird Fell Down Mosebetsi wa Sehlooho: Buka ya Ditšoantšo e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. After a Bird Fell Down Mosebetsi wa Sehlooho: Buka ya Ditšoantšo e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: By combining the structure of hole books and pop-up books, this picture book adopts "volume of book pages" into its narrative. While reading, readers would find out the hole bigger and the sprout taller page by page. With A6 size and thickness which is almost three centimeters, the book size is as big as the dead body of a bird. While readers turn each page and make the book thinner, they can feel that the body of a bird gradually disappears at the same time.
Boholo le Phuthelo: 105mm x 27mm x 150mm, 15pages, back taping, debossing and a transparent sticker on cover
Lithegi: graphic design, editorial, book design, picture book, hole book, pop-up book, artist's book
Theknoloji ya Tlhahiso: In terms of color, the whole book is purely white as possible. Wish such kind of emptiness could make readers relate to "time," something we cannot see but can feel. Besides, there is no words shown on book cover. Instead there is a debossed rectangular pit where a transparent sticker printed with a green feather is at. It looks like a photo frame sealing a feather, which symbolizes that this book seals the death of the bird in this story.

Second, paper with sand-like texture is chosen for the cover. Hope readers can feel like touching the ground; that is, where this story happens.

Third, the copyright page is decorated with blue sky and is the very beginning of this story as well. So, when readers open this book, they would not only read the sentence, "A bird fell down onto the ground," they can dive into this story from the bird's-eye view from the sky.
Phephetso ya Moralo: The most difficult part is how to actualize the binding. Before the final version, the design was revised three or four times. At the beginning, this book was envisioned to be the board book for babies. With the binding method which thick cardboard was pasted in pairs, it was planned that there would be a hole within this book. Yet, it would be almost impossible to make holes on each page aligned. In addition, if
chosen paper is thicker than 1 mm, it couldn't be printed or even bound. After long discussions and several revisions, 0.5mm cardboards with spine taping is chosen. Such binding needs more glue than ordinary books to bind pages firmly. It jams pages as well. So, after the printer made several experiments to find out the most suitable way for flipping through, it became the book you see now.
Kgothaletso: It's a story about seeds germinating after a bird died and fell down onto the ground, and the end but also the beginning of life. Via increase and decrease of its volume, this book want to bring out the plot and core concept: "there are two sides to life.", and make readers realize that time passing are not simply about reduction and death. Increase and birth are also what time passing brings.