Super Ego Bonono Ba Dijithale ka Kutuko Studio

Moralo oa Super Ego Bonono Ba Dijithale ka Kutuko Studio ke mohlodi oa khau e hlomphehang haholo ya 2023 Moputso oa Silevera oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe tsa Khomphyutha, Ho Bopa ka 3D, Theksitjha le Ho Rendara.

SileveraDikerafikhe tsa Khomphyutha· 2023

Super Ego Bonono Ba Dijithale

ka Kutuko Studio

Moreki: Kutuko Studio SL

Mohlodi oa Moputso oa Silevera oa A' Design Award Mokhahleong oa Dikerafikhe tsa Khomphyutha

63,808

Mohlodi oa Khau ea Netefaditsweng

Netefatsa Boemo ba Khau bakeng sa #144876

Etela Sebaka Sheba ho A' Design Award Tokollo ya Boraditaba Baeche ya Moputso

Mebala

Moralo

Mabapi le Super Ego Bonono Ba Dijithale

Super Ego, morero oa bonono o nyelisang setso sa bareki le phello ea litaba tsa sechaba ho batho. Morero ona o ikemiselitse ho nyatsa mokhoa oa maiketsetso oa ho fepa batho ka lintho tseo batho ba li ratang le ho ba latela li-platform tsa media tsa sechaba tse kang Instagram. E ne e batla ho theha kemelo ea tšoantšetso ea bahale ba bacha ba sechaba, bao bophelo ba bona bo likolohang ho fumaneng batho ba bangata ba ratoang le balateli. Morero o shebane le Instagram, moo setšoantšo se seng le se seng se behiloeng marang-rang se hlahisoang e le pontšo ho hapa tlhokomelo ea basebelisi.

Kamohelo

Mabapi le Moputso oa Silevera oa A' Design Award

Super Ego Bonono Ba Dijithale ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Super Ego Bonono Ba Dijithale e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Super Ego Bonono Ba Dijithale ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Ka Mora Moralo

Sete ya Boraditaba

Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.

Boleng bo Ikhethang: SuperEgo is an artistic piece that humorously criticises the consumption and impact that social networks have on people, artificially feeding the individual EGO of many of its users.
Boholo le Phuthelo: 4960X7015 Pixeles, Tiff RGB
Lithegi: 3D Art, Photoshop, After effects, Autodesk 3Ds Max, Marvelous Designer, Cinema 4D
Theknoloji ya Tlhahiso: For the production of this project, a brainstorming session was held to decide what the character would look like and where he/she would be located. With this, they carried out several sketches to better visualise the idea and see if it fitted with what they had in mind. Once it was clear what they wanted to create, it was time for execution. So they used Cinema4D for lighting, texturing, rigging, zbrush for modelling, after effects for post-production and photoshop for final retouching.
Phephetso ya Moralo: The creative challenge was to find the balance between humour and criticism while building from scratch an invented character within Kutuko.
Dipatlisiso: Super Ego is one of the artistic and personal projects they have created in the studio. For its production, they began by analysing the reality hidden in social networks. They began by detecting the main consequences of the numerous rains of likes or the lack of them until they found the key, the ego. They chose a social network with which to identify their character, and worked on the environment where we wanted to place it. The creative challenge was, without a doubt, to be able to transform a criticism into an affable character that showed the reality of society but with that touch of humour that made him special.
Kgothaletso: The piece was born from a personal reflection on how the use of mobile phones and social networks impact on the way people think. Kutuko has been inspired by a great variety of artists and films from the world of animated films, wanting to give the piece an affable character in contrast to the criticism it hides.
Nako ya Projeke: The following project was set up during the first months of 2020 in Kutuko Studio, Madrid.
Tsamaiso ya Mosebetsi: Super Ego was created as an internal project in Kutuko. The main still is the one that allows you to see the whole character, although they have extracted some stills of detail shots to better perceive some elements of the image as well as textures.
Diphatente: Kutuko Studio SL
Litho tsa Sehlopha: COMPANY:KUTUKO STUDIO
CREATIVE DIRECTOR & CGI: Carlos Cabrera
MODELER: Irene M. de Torres
DIGITAL RETOUCH: Maite Martínez Senosiain
Litlotla tsa Setshwantsho: Super Ego by Kutuko Studio
CREATIVE DIRECTOR & CGI: Carlos Cabrera
MODELER: Irene M. de Torres
DIGITAL RETOUCH: Maite Martínez Senosiain