Gatorade x Go Rigo Mola oa Liaparo, Lisebelisoa tsa Lipapali by PepsiCo Design and Innovation

Gatorade x Go Rigo Mola oa Liaparo, Lisebelisoa tsa Lipapali by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 Moputso oa Boronse oa A' Design Award in Moralo wa Setjhaba Competition Category.

BoronseSetjhaba· 2023

Gatorade x Go Rigo Mola oa Liaparo, Lisebelisoa tsa Lipapali

by PepsiCo Design and Innovation

Moputso oa Boronse oa A' Design Award Winner in Setjhaba Category

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Verified Award Winner

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Colors

The Design

About Gatorade x Go Rigo Mola oa Liaparo, Lisebelisoa tsa Lipapali

Gatorade x Go Rigo ke pokello e khethehileng ea liaparo le lisebelisoa tsa lipapali e entsoeng bakeng sa bapalesi ba libaesekele. Pokello ena e ile ea hlahisoa ka ts'ebelisano-'moho har'a Gatorade le Go Rigo Go, 'me chelete e fumanoeng ka thekiso e tšehelitse Sekolo sa Libaesekele sa Los Yarumos se kahara karolo e ka leboea ea Setereke sa Antioquia naheng ea Colombia. Meralo ena e bululetsoe ke libaka tsa tlhaho tsa Colombia. Litšoantšo tsa lithaba le meloto li hlaha ho pholletsa le liaparo le lisebelisoa. Litšoantšo tsena li emela boiteko le boinehelo ba bapalesi ba libaesekele kilomethareng e 'ngoe le e 'ngoe eo ba e khatlisang.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Gatorade x Go Rigo Mola oa Liaparo, Lisebelisoa tsa Lipapali ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Gatorade x Go Rigo Mola oa Liaparo, Lisebelisoa tsa Lipapali e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Gatorade x Go Rigo Mola oa Liaparo, Lisebelisoa tsa Lipapali e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a social cause. Proceeds from the sale of Gatorade x Go Rigo Go! benefitted the Los Yarumos Cycling School, located in the northern area of the Department of Antioquia.
Inspiration: The team drew design inspiration for this collaboration from the beauty of the Colombian landscapes athletes explore as they navigate their cycling journey. The mountain and valley motifs woven throughout the Gatorade x Go Rigo Go! collection represents the passion and dedication that every cyclist devotes to each kilometer they ride, knowing there will be obstacles and challenges, but never losing sight of the goal of breaking through their own limits.

Read the Press Release