Luna Mosebetsi wa Mantlha: Sekutara sa Motlakase by Zhejiang Lv Ju Vehicle Industry Co., Ltd

Luna Mosebetsi wa Mantlha: Sekutara sa Motlakase by Zhejiang Lv Ju Vehicle Industry Co., Ltd is a highly esteemed winner of the very prestigious 2024 Moputso oa Boronse oa A' Design Award in Moralo wa Sekutha Competition Category.

BoronseSekutha· 2024

Luna Mosebetsi wa Mantlha: Sekutara sa Motlakase

by Zhejiang Lv Ju Vehicle Industry Co., Ltd

Client: Zhejiang Lv Ju Vehicle Industry Co., Ltd

Moputso oa Boronse oa A' Design Award Winner in Sekutha Category

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Colors

The Design

About Luna Mosebetsi wa Mantlha: Sekutara sa Motlakase

Mongolo wa Buka: Luna ke sekutara sa motlakase se bobebe se etselitsoeng ho tsamaea ka har'a toropo le maeto a makhutshoane. Kantle ho sona ho hopolisa lithuthuthu tsa maotwana a mabeli tse neng li tlwaelehile Yuropa bohareng ba lekgolo la bo20 la lilemo, ka mekhala e kgutlwaneng le lebone la ka pele le kgutlwaneng. Mebala e kopantsweng ya bolou o mosehla le mebala e khanyang e kopanya tlwaelo ya khale le ya sejwalejwale. Motlakase o hlahiswang ke 'magneto' ya 'rare earth' o fana ka matla a maholo le tsebo e phahameng ya ho fetola matla. Luna e tswalwa le ho qadiwa ka senotlolo sa dijithale se tshehetsang Bluetooth le NFC. Sistimi ya boraka ya disc e arabelang e etsa hore ho eme ka nako e khutshwane le ka botsitso.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Luna Mosebetsi wa Mantlha: Sekutara sa Motlakase ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Luna Mosebetsi wa Mantlha: Sekutara sa Motlakase e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Luna Mosebetsi wa Mantlha: Sekutara sa Motlakase e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Luna, a lightweight electric scooter specially designed for young groups, features a retro and stylish exterior modeled after the two wheeled motorcycles popular in Europe during the middle of the 20th century. Functionally enhanced with a rare earth magneto known for strong power and high energy conversion efficiency, Luna offers an upgraded alternative for city commuting and short travel.
Dimensions & Packaging: dimensions, 1765 mm x 753 mm x 1067 mm
Tags: an electric scooter, retro fashion, lightweight, rounded edges and corners, a rare earth strong magneto
Production Technology: Luna has its edges and corners rounded for an amiable feeling, and is equipped with a round headlight. These features, derived from the archetype of two wheeled motorcycles prevalent in Europe during the middle of the 20th century, are further complemented by an appropriate curve design, making the whole body look elegant, coherent, and fluid. Furthermore, the colorway of light blue and bright reveals a cross of retro and modern fashion, which caters to the aesthetic preferences of young groups.
Design Challenge: In terms of exterior design, it stands at the juxtaposition of retro and modern aesthetics, taking a strong departure from the essentially identical electric scooters on the market. For improved functionality, it is equipped with a rare earth strong magneto independently developed by Lv Ju, which is efficient in power conversion, lightweight and flexible in speed control, and further meets the needs of young groups for strong power.
Research: Through the thorough market research, the design team found that the electric scooters on the current market are often styled in a bold and ultramodern way, and remain weak in power. The status quo in the electric scooter sector fails to catch up with the growing popularity of retro fashion and the increasing demands for strong power and high performance. Consumers are thus turning to an electric scooter design that lets retro fashion meet functionality.
Inspiration: Inspired by the classic model of two wheeled motorcycles prevalent in Europe during the middle of the 20th century, the design team restored its details to the utmost to set a retro tone, and further took into account the aesthetic orientations of modern young groups. The result is Luna, an electric scooter redefining what is retro fashion.
Project Duration: The design and development of Luna started in Taizhou, Zhejiang, in May, 2022. It was introduced to the Chinese market in December, 2022.
Operation Flow: Instead of requiring a physical key in each ride, Luna can be unlocked and started via a digital key that supports both Bluetooth and NFC. Moreover, its responsive disc brake system can help the user stop on a dime very stably and within a short braking distance, thereby making each ride much safer and more comfortable.
Team Members: Bozhe Qu