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Cold Resistant Baki e Telele ea Down e Emelanang le Serame by Peacebird

Cold Resistant Baki e Telele ea Down e Emelanang le Serame by Peacebird is a highly esteemed winner of the very prestigious 2025 Moputso oa Tšepe oa A' Design Award in Moralo wa Feshene, Diaparo le Mese Competition Category.


TšepeFeshene· 2025

Cold Resistant Baki e Telele ea Down e Emelanang le Serame

by Peacebird

Client: Peacebird Fashion Down Outdoor Jacket

Moputso oa Tšepe oa A' Design Award Winner in Feshene Category

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The Design

About Cold Resistant Baki e Telele ea Down e Emelanang le Serame

Cold Resistant ke baki e telele, e bobebe ea down e etselitsoeng ho tsamaea toropong le mesebetsi ea kantle. Baki ena e entsoe ka lesela le kopanyang aerogel, lejoe la volkano la tlhaho le polysaccharide ea lewatle, le sebopeho sa liforo tse nang le mesele e thusang moea ho tsamaea ebile e fokotsa phapanyetsano ea mocheso. Down ea goose ea Hortobagy e nang le bofuba ba 780 e fana ka mofuthu ka boima bo felletseng ba 212 gramo. Mokhoa oa ho tlatsa down ka likarolo tse arohaneng, theknoloji ea ho tsoela pele ea 3D ea sebaka ea ho tšoara mofuthu, hammoho le mocheso oa graphene, li tšehetsa boiketlo bo tsitsitseng ba mocheso. Ho fokotsoa ha 3D ka nepo ho fana ka setšoantšo se tletseng empa se hlophisehile hantle.

The Recognition

About the Moputso oa Tšepe oa A' Design Award

Cold Resistant Baki e Telele ea Down e Emelanang le Serame ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Cold Resistant Baki e Telele ea Down e Emelanang le Serame e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Cold Resistant Baki e Telele ea Down e Emelanang le Serame e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This cold-weather goose down jacket is designed for urban commuting, casual outings, and various other settings. The jacket features innovative fabrics exclusively developed by the brand and utilizes high quality Hortobagy goose down, balancing lightweight design and exceptional warmth. Integrate a scientific partition downfilling process and 3D aerospace warming locking technique, the jacket achieves a bouffant yet stylish visual appeal in line with modern aesthetic preferences.
Dimensions & Packaging
64cm*112cm
Tags
Lightweight and comfortable, warm wrapping, safe and reliable, breathable and dry, bouffant and stylish
Production Technology
The fabric comprises aerogel, natural volcanic rock, and seaweed polysaccharide. It features a unique groove fibre structure that promotes air circulation and effectively inhibits heat exchange between the interior and exterior of the jacket.
The Hortobagy goose down with 780 fluffiness undergoes multiple cleaning processes, resulting in the cleanliness rating higher than 1000.
scientific partition down-filling process, 3D aerospace warming locking technique, graphene heating technology
Design Challenge
The primary challenge is achieving a balance between warmth and lightness. To address this issue, the designers chose Hortobagy goose down as the filling material, renowned for its voluminous and feathery structures. Through a scientific partition downfilling process, this material delivers exceptional thermal insulation with a mere 212 gram weight, effectively meeting the wear demands under extremely low temperature weather.
Research
As urban living standards continue to ascend, the demand for functional and comfortable clothing rises, particularly in the winter, where a lightweight yet warm jacket becomes paramount. In response to this need, this goose down jacket was developed. Through the application of advanced materials and technology, this jacket delivers exceptional thermal insulation and ensures comfort and flexibility, making it an optimal choice for the winter season.
Inspiration
The design team responded to the demands of urbaners by creating a lightweight, warm and breathable goose down jacket that prioritizes comfort and practicality. The jacket, crafted from exclusively developed lightweight and insulating fabrics and high quality goose down, incorporates advanced technologies such as partition downfilling, 3D aerospace warmth locking, and graphene heating, satisfying daily commuting and outdoor activities.
Project Duration
The project commenced in January 2023 and concluded in May 2024 in Ningbo, China. It was subsequently showcased in Mainland China in October 2024.
Operation Flow
Advanced high performance fabrics integrate breathability and warmth, effectively regulating body temperature and moisture for a warm and fresh wear experience. The jacket features a 3D aerospace warmth locking process and the patchwork thermal storage technology lining, guaranteeing consistent thermal comfort, even in exceedingly cold conditions. The precision 3D cut fits the contours of the Asian body shape, ensuring a snug and ergonomic fit.
Team Members
Sha Lin
Yikai Wang
Lei Zhang
Ling Lin
Shanshan Cui
Guopan Mo

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