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Descry Taiwan Exhibition Mokhoa O Mocha Oa Tšebeliso by I'der Branding Design

Descry Taiwan Exhibition Mokhoa O Mocha Oa Tšebeliso by I'der Branding Design is a highly esteemed winner of the very prestigious 2020 Moputso oa Boronse oa A' Design Award in Moralo wa Meta, Leano le Tshebeletso Competition Category.


BoronseTshebeletso· 2020

Descry Taiwan Exhibition Mokhoa O Mocha Oa Tšebeliso

by I'der Branding Design

Client: Tea Farm No. 35

Moputso oa Boronse oa A' Design Award Winner in Tshebeletso Category

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Colors

The Design

About Descry Taiwan Exhibition Mokhoa O Mocha Oa Tšebeliso

Pontšo, ho Mountain Alishan, e leng mohahlauli ea tsebahalang oa bahahlauli Taiwan, e kopanya bonono le indasteri ea tee ea setso ea Taiwan. Tšebelisano-mmoho ea pontso ena e ka hlahisa module oa khoebo e ncha. Ho sephutheloana se seng le se seng, bahahlauli ba ka bona mantsoe a fapaneng a fetisa sehlooho se tšoanang, & amp; quot; Taiwan. & Amp; quot; Ba kenelletse sebakeng se setle sa Taiwan, baeti ba tla ba le kutloisiso e tebileng ea setso le indasteri ea tee ea Taiwan.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Descry Taiwan Exhibition Mokhoa O Mocha Oa Tšebeliso ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Descry Taiwan Exhibition Mokhoa O Mocha Oa Tšebeliso e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Descry Taiwan Exhibition Mokhoa O Mocha Oa Tšebeliso e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The exhibition was at Mountain Alishan, a famous tourist attraction in Taiwan, which combines arts with the Taiwanese traditional tea industry. The cross-sections cooperation of this exhibition could bring out the new business module. On each package, tourists can see different expressions conveying the same theme, "Taiwan." Immersing in the beautiful scenery of Taiwan, visitors could have a deeper understanding of Taiwanese tea culture and industry.
Tags
Taiwan, Tea Brand, Alishan, Industry, Art, Lin, Pang-Soon, Tea Farm No. 35, New Consumption Pattern, Exhibition Design, I'DER BRANDING DESIGN, YI-JEN, TU
Production Technology
The exhibition presents a variety of techniques of expression. We display gift boxes made with art paper, giclee print on acid-free paper, image transfer techniques on aluminum tea bucket, circuit board art of artistic image, cyanotype, and laser engraving. The main purpose is to express the various beauty of Taiwan by different materials and different printing techniques.
Design Challenge
We try to present delicate illustrations using interesting processes on different textures. For example, we use image transfer techniques to print several images of Taiwan on aluminum tea buckets.
Inspiration
Alishan has precious natural resources and great tea-making techniques. This object combinates the arts and Taiwanese tea industry to offer a new approach to industrial transformation. Create a new image of the traditional industry, Which can impress tourists and promote Taiwanese tea.
Project Duration
The design concept came up at the beginning of 2017 and accomplished on December 24th, 2017. The exhibition was held at the Alpine Botanical Garden in Alishan National Forest Recreation Area until January 15th, 2019.
Team Members
Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Producer: PANG-SOONG, LIN
Producer: ZEN-JING, WU
Design Guidance: YU-HSIANG, NI
Design Guidance: MENG-HAN, LIU
Designer: PEI-JUNG, CHUNG
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Space Designer: TZU-HAO, KUO

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