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Club Hotel Avignon Idéntitas Visual by Arome Agency

Club Hotel Avignon Idéntitas Visual by Arome Agency is a highly esteemed winner of the very prestigious 2021 A' Design Award Perunggu in Grafis Competition Category.


PerungguGrafis· 2021

Club Hotel Avignon Idéntitas Visual

by Arome Agency

Client: Club Hotelier d'Avignon

A' Design Award Perunggu Winner in Grafis Category

Colors

The Design

About Club Hotel Avignon Idéntitas Visual

Logo tina Club Hotelier Avignon diideuan ku sasak kawentar dunya Avignon. Logo diwangun ku tipografi anu aya hubunganana sareng simbolisme anu kuat anu nunjukkeun inisial klub dina cara anu sederhana sareng halus. Warna héjo dipaké evokes dimensi ékologis jeung alam klub.

The Recognition

About the A' Design Award Perunggu

Club Hotel Avignon Idéntitas Visual mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Club Hotel Avignon Idéntitas Visual diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Club Hotel Avignon Idéntitas Visual minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Arome worked on the visual identity of the Club Hotelier of Avignon by taking inspiration from the world famous Pont of Avignon. The agency Arome worked on the typography of the logo to associate it with the bridge and make it a unique and original graphic game. The use of the color green demonstrates the ecological implication of the club concerning its ecological impact.
Dimensions & Packaging
Letterhead : A4 vertical
Business cards : 85mm x 55 mm
Tags
avignon
Production Technology
The letterhead and business cards were printed on 100% recycled paper to take into account the ecological issues of our planet and the printing of documents.
Design Challenge
The creative challenge was to associate the symbolism of the bridge with the typography of the logo.
Research
The architecture of the bridge of Avignon is very special. The bridge is broken but it stays created an exceptional historical monument and symbolic of the city of the popes.
Inspiration
The inspiration comes from the unique architecture of the Pont of Avignon. Arome worked around this strong symbolism as a working point of the creation.
Project Duration
The project started in March 2020 in Avignon and finished in May 2020.
Operation Flow
The bridge of Avignon is known the world over. Working on such a strong symbol to represent the avignon hotels was a real challenge for the team.
Team Members
- Art Director : Delphine Goyon
- Director : Remi Vicente
Image Credits
All pictures : Arome

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