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BioStu Video Promosi Produk by Andrii Naidonov

BioStu Video Promosi Produk by Andrii Naidonov is a highly esteemed winner of the very prestigious 2021 A' Design Award Beusi in Pilem Competition Category.


BeusiPilem· 2021

BioStu Video Promosi Produk

by Andrii Naidonov

Client: BioStu

A' Design Award Beusi Winner in Pilem Category

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Verified Award Winner

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Colors

The Design

About BioStu Video Promosi Produk

BioStu nyaéta video promosi anu dijieun pikeun némbalkeun alat diajar pikeun barudak di sakola. Video ieu ngawanohkeun alat BioStu, anu ngadukung diajar élmu bumi. Unggal adegan némbalkeun hiji fitur, saperti nempo tutuwuhan tumuh, ngawaskeun serangga sarta nuturkeun prosés alam. Adegan salajengna némbalkeun rékaman video jeung time-lapse, pangaturan intensitas cahya sarta pamacaan nilai kayaning suhu. Transisi anu lemes nyambungkeun adegan-adegan éta. Cahya anu lemes jeung unsur alam méré nada anu tenang kana video ieu.

The Recognition

About the A' Design Award Beusi

BioStu Video Promosi Produk mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. BioStu Video Promosi Produk diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. BioStu Video Promosi Produk dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Video made to present a new start up- the device for children studying at schools. The goal is to show how usefull it can be, and model few examples covering it's main features.

BioStu is a helper for children studying earth sciences. It allows children to see plants growing, insetcts, nature processes like water tornado and biosynthesis, and much more. Children can make videos and timelapses, control the light intensy, check the parameters like temperature and so on.
Tags
motion, design, 3d animation, simulation, 3d design, motion graphics
Production Technology
Maxon Cinema4D, XParticles (rendered with Redshift), Quixel Megascans, Adobe AfterEffects, Adobe Premiere.
Inspiration
Based on the purpose, I wanted this video to be calm and mild. With a very suddle feel of mystery, as I think studying means a journey and discovery.
Keeping in mind this device should help in searching earth science, I included related elements to each scene: plants, rocks etc.
The original version for my client also included female VO, but to me it works better with just music, so this is what I keep for my portfolio.
Project Duration
Project atsrted in September 2020 and finished in October 2020
Operation Flow
The purpose of this video is to show how BioStu device can be used. Each scene is a separate feature, and I tryed to achive smooth transition from one to other, to make viewer feel we're talking about same thing all the time and keep the line. I wanted all scenes to look alive, so they all include elements corresponding to that. The light setup was also important for this, I used GI everywhere to achieve soft shadows which looks more natural. It's not hard to achieve technically, but way longer to calculate. Anyway this is what we needed for this purpose.

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