Moi Nivak Idéntitas Mérek by Yuk Pui Cheung

Moi Nivak Idéntitas Mérek by Yuk Pui Cheung is a highly esteemed winner of the very prestigious 2022 A' Design Award Beusi in Grafis Competition Category.

BeusiGrafis· 2022

Moi Nivak Idéntitas Mérek

by Yuk Pui Cheung

Client: Moi Nivak

A' Design Award Beusi Winner in Grafis Category

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Verified Award Winner

Verify Award Status for #131797

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Moi Nivak Idéntitas Mérek

Moi Nivak nyaéta idéntitas mérek anu dijieun pikeun peritel online barang koléksi kontémporér. Peritel ieu ngagabungkeun toko pilihan sareng toko desain, nawiskeun barang koléksi sareng barang desain sadidinten anu dicandak ti sakumna dunya. Sistem idéntitas ieu ngawengku strategi mérek, penamaan, alat tulis, sareng situs wéb. Tipografi utama ngagunakeun Sunset Gothic, hiji tipeface sans-serif, sareng word mark mangrupa desain tipe khusus. Pendekatan tipografi anu sami diterapkeun dina sadaya komunikasi mérek pikeun ngajaga sangkan tetep gampil dibaca, basajan, sareng langsung.

The Recognition

About the A' Design Award Beusi

Moi Nivak Idéntitas Mérek mangrupa juara A' Design Award Beusi, pangakuan anu bergengsi anu dipasihkeun ka desain alus anu minuhan sarat profésional jeung industri anu diharepkeun tina kréasi anu dirarancang alus. Para juara Beusi nunjukkeun kaahlian anu hébat, spésialisasi anu luhur, pamahaman ahli jeung kamampuh kréatif para kréatorna. Moi Nivak Idéntitas Mérek diharepkeun jadi kréasi anu dihargaan, dikagumi jeung dipikanyaah anu praktis jeung inovatif. Desain juara A' Design Award Beusi ieu ngalebetkeun prakték pangalusna industri sarta ngabogaan ciri téknis anu mampuh pakait jeung pangweruh praktis jeung bakat. Moi Nivak Idéntitas Mérek dihormat pikeun katelitianana sarta dirarancang pikeun méré paningkatan kualitas hirup anu mantuan ngajadikeun dunya tempat nu leuwih hadé.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: moi nivak is an online retailer dedicated to curation of contemporary collectibles, carefully select daily collectibles and design items from around the world. Combining a select store and design shop, the select store opens its door to welcome arts and cultural collectible lovers from around the world.

Graphic Dpt has developed the brand identity framework to introduce moi nivak as a new player in the field. The brand system comprehends brand strategy, name, stationery and website.
Dimensions & Packaging: Business Card – W 85mm x H 55mm / PMS color digital printing
Packaging Box – W 320mm x D 255mm x H 140mm / Corrugated Mailer Box / 1-color offset printing
Tags: design select, select store, select shop, daily select, collectibles
Research: We went into research for typefaces at first. Sunset Gothic is a dexterous, workhorse sans-serif, designed by Benjamin Critton, published by Colophon Foundry. The brand's typography has signature gesture and legibility, include curvature terminals and type’s horizontal strokes, implicates the diversity of the business — a select store with collectible groceries and design products.
Inspiration: The foundation of the moi nivak brand is set off by primary typography set in Sunset Gothic. The word mark is a bespoke typeface, developed by Colophon Foundry's Benjamin Critton, with subjective mélange of a multitude of unattributed sans-serif painting styles. The typographic approach has been used throughout to provide legibility across all of moi nivak's brand communications.
Project Duration: The project started in June 2021 and finished in September 2021 in Taipei.

Read the Press Release