Dastbaf Kaulinan Dewan by Mahdokht Rezakhani

Dastbaf Kaulinan Dewan by Mahdokht Rezakhani is a highly esteemed winner of the very prestigious 2023 A' Design Award Perunggu in Kaulinan Competition Category.

PerungguKaulinan· 2023

Dastbaf Kaulinan Dewan

by Mahdokht Rezakhani

Client: Houpaa Publication

A' Design Award Perunggu Winner in Kaulinan Category

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Colors

The Design

About Dastbaf Kaulinan Dewan

Karpét Pérsia mangrupikeun aspék anu paling penting dina budaya Pérsia. Gagasan desain awal pikeun kaulinan dewan dina téma anyaman karpét asalna tina simbolisme sareng prinsip abstraksi lukisan Persia. Keragaman warna sareng motif nari ngurilingan bagian tina karpét dianggap dina ilustrasi pakét pikeun nguatkeun identitas visual. dewan pamuter oge kota husus di Iran nu paling dipikawanoh pikeun karpét handmade maranéhna.

The Recognition

About the A' Design Award Perunggu

Dastbaf Kaulinan Dewan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Dastbaf Kaulinan Dewan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Dastbaf Kaulinan Dewan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product is a board game on carpet weaving theme. The visual identity follows the common symbolism and abstraction in Persian carpet design to allow players to interact with each other and brake into the game story. The product name, Dastbaf, comes after the common Persian title that specifies handmade rugs.
Dimensions & Packaging: Package dimension: 30 cm * 30 cm * 6.5 cm
Tags: Persian design, board game illustration, carpet design, Persian illustration,
Production Technology: Adobe Illustrator, Adobe Photoshop, and Adobe Fresco software
Design Challenge: The most challenging part of the design was defining a central playboard in which players could separate their actions into the two main processes of the game. I described an octagonal-shaped board including five arched structures (for five players) and considered day and night features in the illustration to direct players' actions in different playing processes and evoke the visual atmosphere of an old Persian Bazaar.
Research: I studied books on Persian geometry and motif styles. I also considered articles on the impact of geographical location on carpet design changes. Searching through websites introducing Persian carpets also helped to enrich my knowledge in this field.
Inspiration: The Persian carpet is one of the most significant aspects of Persian culture. As the game theme was carpet weaving, I started studying different design styles, modifying them to reconcile the game's rules, and taking advantage of the abstract visual alphabet. Player boards are specific cities in Iran that are the most recognized for their handmade carpets. I integrated both common motifs in the area and the most remarkable architectural symbol of the region to characterize a city as a player.
Project Duration: The project started in November 2020 in Tehran and finished in May 2021.
Operation Flow: The first etudes were designed based on the initial prototype by the game development team. Followed by several playtests, concepts illustrated and developed after numerous playtest sessions to ensure functional and atheistic aspects of the game's components.
Patents: Copyright: Houpaa Publication