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Second Hand Life Séri Poster by Yilin Wang

Second Hand Life Séri Poster by Yilin Wang is a highly esteemed winner of the very prestigious 2023 A' Design Award Perunggu in Grafis Competition Category.


PerungguGrafis· 2023

Second Hand Life Séri Poster

by Yilin Wang

Client: Zhejiang Sci-Tech University

A' Design Award Perunggu Winner in Grafis Category

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Colors

The Design

About Second Hand Life Séri Poster

Second Hand Life mangrupa séri poster ngeunaan cara jalma nampi informasi anu teu lengkep. Séri ieu ngawengku dua puluh poster ukuran A3, anu disusun sina ngawangun hiji visual utama, sarta dibarengan ku buku anu dijilid tur dipasang. Basa dirobah jadi grafis visual ngaliwatan kode binér, dimana simbol hiji jeung enol ogé ngagambarkeun bener jeung salah dina operasi logika. Katalimbengan ieu ngagambarkeun kumaha judgement dibentuk ku informasi anu ditampa. Poster jeung buku ieu ngajak sangkan leuwih merhatikeun hiji masalah sosial, sabab pandangan anu teu lengkep ngeunaan informasi bisa ngagantikeun pandangan anu utuh.

The Recognition

About the A' Design Award Perunggu

Second Hand Life Séri Poster mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Second Hand Life Séri Poster diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Second Hand Life Séri Poster minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The work Second Hand Life attempts to re-objectify language into visual graphics, in a programming structured Web language, presented graphically through binary as a container, and finally through a poster calling for more attention to this public social issue, which constitutes a greater danger than this, this fragmented reception of information deprives us of the information we get from the whole, one dimension, one perspective.
Dimensions & Packaging
A series of 20 A3-sized posters arranged for the main visual effect, book mounted and bound
Tags
Poster、Concept、Books
Production Technology
A series of posters and books designed to convey the theme of second-hand life
Design Challenge
Initially there was a lack of a font that would adequately convey the theme, so what font would represent the message and what font would tie the poster together and create a sense of interaction. After a lot of research, we found that binary was a good way to express the theme of the design. Firstly, the symbols '1' and '0' in binary are exactly the same as the symbols 'true' and 'false' in logical operations. The symbols "1" and "0" correspond to "true" and "false" in logical operations, which corresponds very well to the second-hand life of the discriminating acceptance of information and the ability to judge one's own thinking by its control.
Research
Since the deepening of the age of short videos and information technology, more and more people have become concerned with the problem of information reception in the face of an endless torrent of information. This design work will use the language of poster design to express why people's ability to discriminate is diminished by information in today's social environment, and to explain how this subconscious lure of information reception has profound effects.
Inspiration
I find that taking in a lot of fragmented information deprives us of a holistic, one-dimensional and one-pointed approach to information, and it is for this reason that people get one-sided, intensely personal and subjective information.
Project Duration
2022.5.23 in Hangzhou, China
Operation Flow
The language of the poster and the design of the book are used to convey the message to the audience.

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