Karya Spectrum Ilustrasi ku Arata Yokoyama nyaéta pamenang anu dihormat pisan tina 2023 A' Design Award Perunggu anu bergengsi dina Katégori Kompetisi Grafis.

PerungguGrafis· 2023

Spectrum Ilustrasi

ku Arata Yokoyama

Klién: Arata Yokoyama

Pamenang A' Design Award Perunggu dina Katégori Grafis

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Pamenang Panghargaan anu Diverifikasi

Verifikasi Status Panghargaan pikeun #144936

Buka Situs Tingali di A' Design Award Siaran Pers Lencana Panghargaan

Warna

Désain

Ngeunaan Spectrum Ilustrasi

Spectrum mangrupa ilustrasi digital anu ngagambarkeun fashion jalanan Jepang dina gaya anime Jepang. Karya ieu ngahindarkeun fotorealisme sarta ngagunakeun warna-warna anu hirup kalayan cara anu datar tapi tetep katingali alami sacara optik. Latar tukangna ngagambarkeun cahaya neon kota Tokyo, kalayan wangun anu disederhanakeun sacara wani pikeun ngahasilkeun efek anu tajem, datar, sarta caang. Unsur-unsur desain grafis Kulon dipadukeun jeung ilustrasi karakter Jepang. Spectrum digambar ngagunakeun Adobe Photoshop CC. Tujuanana nyaéta sangkan gaya ieu jelas katempo ku panongton, boh di jero boh di luar Jepang.

Pangakuan

Ngeunaan A' Design Award Perunggu

Spectrum Ilustrasi mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Spectrum Ilustrasi diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Spectrum Ilustrasi minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Di Balik Désain

Kit Pers

Krédit, anggota tim sareng detil téknis anu disayogikeun ku désainer.

Sipat Unik: This work depicts Japanese street fashion in the style of Japanese anime.

Such motifs are popular in Japanese illustration, but this work is unique in that it defies photorealism and uses vivid colors in a flat, yet optically natural-looking manner.

The background represents the neon lights of Tokyo, and here, too, the form is boldly deformed in pursuit of a sharp, flat, yet luminous expression.
Diménsi & Bungkusan: 8000 x 5678 pixel, 400dpi, RGB
Tag: street fashion, anime, character design, japanese illustration, vivid color
Téknologi Produksi: Drawing with Adobe Photoshop CC
Tantangan Desain: In order to convey the goodness of a particular thing, I must first like it myself.
In order to use street fashion as my subject matter, I focused on improving my sense of style by experiencing and wearing it myself.

I also devoted myself to researching painting styles that would convey the good looks equally to both Japanese and foreign audiences.
To compose the picture with flat surfaces, not lines. He used vivid colors, but kept the entire picture in harmony. And at the same time, to make the characters look cool and cute in a Japanese way.
Panalungtikan: A study of street fashion in Japan and abroad. Collect snapshots, purchase actual items, and wear them myrself to deepen understanding of function and design.

Research on drawing techniques. Challenged to fuse Western graphic design with Japanese character illustration. Strived to find a balance between deforming the form and color of objects while maintaining the cool, cute, and liveliness of the characters.
Inspirasi: Today, fashion based on techwear and designs using vivid colors are global trends.

Japanese street fashion and illustrations are also in that trend, but they also have their own unique characteristics.

I analyzed the coincidences and differences between them and aimed to visualize them.

Japanese people will find this illustration foreign. Foreigners may feel it is Japanese.

This in-between state is the expression I pursued.
Durasi Proyék: This work was created in 10 hours on September 20, 2020, and published on Twitter, pixiv, and other social networking sites that day.
Alur Operasi: Suggestions about the affinity between street fashion and the neon streets of Tokyo and how cool it can be.

Especially in Japan, when proposing a fashion style to an audience, it is more effective to use characters, deformed and idealized visuals rather than photo-realistic ones.

And it is also effective when introducing Japanese culture to people outside of Japan. By incorporating elements of Western graphic design, we aimed to create visuals that would be easy for them to understand.
Krédit Gambar: #1: Illustrator NaBaBa, Private Work, 2020.