Fun Community Project Identitas Visual Acara by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 A' Design Award Perak in Grafis Competition Category.
PerakGrafis· 2025
Fun Community Project Identitas Visual Acara
by Meng Shenhui
Client: Shenzhen Chengmei Culture Communication Co., Ltd
A' Design Award Perak Winner in Grafis Category
Verified Award Winner
Verify Award Status for #164645The Design
About Fun Community Project Identitas Visual Acara
Fun Community Project nyaéta identitas visual tina hiji acara seni publik anu dilaksanakeun di Shenzhen. Desainna ngagunakeun tipografi anu playful, grafis artistik abstrak sarta warna gradién anu caang. Genep grafis abstrak ngarujuk kana genep karya seni publik anu dipintonkeun dina acara éta. Identitas ieu diterapkeun kana papan iklan, barang citakan, pilem balon, buku, papan bubuka karya seni sarta konstruksi panggung. Papakéan, topi jeung gantungan konci ogé diproduksi. Tujuanana nyaéta ngahijikeun seni jeung kahirupan masarakat sarta ngajak balaréa pikeun milu ilubiung.
The Recognition
About the A' Design Award Perak
Fun Community Project Identitas Visual Acara mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Fun Community Project Identitas Visual Acara diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Fun Community Project Identitas Visual Acara mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This visual design utilizes interesting fonts, abstract artistic graphics combined with bright and warm colors to present the characteristics of the art event, as well as the trendy, fun, and joyful positioning of the activity. The strong visual tension can quickly attract the attention of the audience. The series of trendy material designs not only enhance interactivity but also strengthen the power of image communication.
- Dimensions & Packaging
- The material of the brand image of this activity is particularly large, which can not be summarized in a single size, printed into billboards, printing, balloon film, books, work introduction cards and scene construction, and the production of clothing, hats, key chains and other peripheral materials, which respectively have publicity value, use value and interaction.
- Tags
- Activities, Main Vision
- Production Technology
- Printed into billboards, printing, balloon films, books, work introduction boards and scene construction, and produced clothing, hats, key chains and other peripheral materials
- Design Challenge
- Event visual design should embody art, trends, and fun, integrating art seamlessly into community life, and connect with six artworks, enhancing the artistic sense with rich gradient colors, lively fonts to express fun, and the rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
- Research
- One of the key activities of the 2024 Shenzhen Design Week branch venue Qiaocheng Fang "Fun Community Public Art Project" has created several highlight projects in the Qiaocheng Fang park area, including a 600-meter urban corridor, a 150-meter urban guest table, and 6 public art pieces. The aim is to organically integrate art with community life and inject new vitality into community development with the power of art.
- Inspiration
- This visual design uses abstract artistic graphics to express the 6 public art pieces displayed in the event, enhances the artistic sense with rich gradient colors, and uses lively fonts to express fun. The rich changes in graphics and colors express the various possibilities of public art intervening in space and interacting with the audience, highlighting a trendy, fun, and joyful attitude.
- Project Duration
- The project started in Shenzhen in February 2024 and was completed in Shenzhen in April 2024.
- Operation Flow
- This visually striking image helps to establish the brand recognition of the project so that the public can quickly recognise and remember it. Through visual design, the core values and emotions of the project are conveyed, with the establishment of an emotional connection with the public to enhance the sense of identity and belonging to the event and actively participate in it, and the public participates in the event by taking photos, sharing, etc. to increase the interactivity of the event.
- Patents
- Intellectual property rights:Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd - Image Credits
- Example:Meng Shenhui
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