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Chinatown Rebranding Identitas Merek, Poster by Zifei Ding

Chinatown Rebranding Identitas Merek, Poster by Zifei Ding is a highly esteemed winner of the very prestigious 2025 A' Design Award Perunggu in Grafis Competition Category.


PerungguGrafis· 2025

Chinatown Rebranding Identitas Merek, Poster

by Zifei Ding

A' Design Award Perunggu Winner in Grafis Category

Colors

The Design

About Chinatown Rebranding Identitas Merek, Poster

Chinatown Rebranding mangrupa proyék identitas visual jeung poster anu dijieun pikeun distrik Chinatown di Los Angeles, California. Sistem visual anyar ieu ngagambarkeun warisan budaya wewengkon éta. Unsur-unsur desain nyambungkeun makna sajarah Chinatown heubeul jeung modernitas sarta révitalisasi plaza anyar. Grafis-grafisna némbongkeun paduan budaya Cina jeung Amérika sarta nonjolkeun identitas lokal. Unggal poster boga ukuran 24 ku 36 inci. Proyék ieu réngsé dina taun 2023 sarta dumasar kana panalungtikan ngeunaan integrasi budaya Asia jeung Amérika Kalér.

The Recognition

About the A' Design Award Perunggu

Chinatown Rebranding Identitas Merek, Poster mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. Chinatown Rebranding Identitas Merek, Poster diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. Chinatown Rebranding Identitas Merek, Poster minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The new visual system for LA Chinatown should effectively represent and celebrate the cultural heritage of Chinatown Los Angeles. Design elements should bridge the old Chinatown's historical significance while embracing the new plaza's modernity and revitalization.
Designer wants to celebrate the rich cultural heritage of Chinatown and its integration into the larger fabric of Los Angeles.
Dimensions & Packaging
24*36inch
Tags
Poster
Production Technology
Poster and Rebranding
Design Challenge
Link culture and history of Chinese in North America
Research
Considering the cultural and historical particularities of Chinatown, the designer conducted extensive research, including the integration of Asian and North American cultures. The updated visual display format showcases the value of the new generation of Chinese communities.
Inspiration
Designer wants to celebrate the rich cultural heritage of Chinatown and its integration into the larger fabric of Los Angeles. Create graphics that showcase the fusion of Chinese and American cultures, highlighting the neighborhood's unique identity.
Project Duration
2023 , CA,USA
Operation Flow
Graphic design, visual design
Patents
Zifei Ding
Team Members
Zifei Ding
Image Credits
Zifei Ding

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