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Hued Idéntitas Merek Korporat by Ibrahim Badri

Hued Idéntitas Merek Korporat by Ibrahim Badri is a highly esteemed winner of the very prestigious 2026 A' Design Award Perak in Grafis Competition Category.


PerakGrafis· 2026

Hued Idéntitas Merek Korporat

by Ibrahim Badri

Client: Hued

A' Design Award Perak Winner in Grafis Category

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Verified Award Winner

Verify Award Status for #177506

Colors

The Design

About Hued Idéntitas Merek Korporat

Idéntitas visual ieu ngajajah kréativitas ngaliwatan sistem anu diideuan ku budaya Saudi. Rona beureum crimson, wangun kembung anu lemes, sarta persona ilustrasi nyiptakeun basa visual anu gampang dideukeutan sarta ngarojong éksprési jeung ékspériméntasi. Objék budaya saperti téko kopi, pedang, jeung heulang muncul minangka motif anu dipikawanoh dina rupa-rupa aplikasi. Pola-pola ngenalkeun wirahma jeung kasinambungan, sedengkeun piktograf ngajelaskeun tahap-tahap prosés kréatif, ngagambarkeun gagasan kabagjaan ngaliwatan seni, kréativitas, desain, jeung inovasi.

The Recognition

About the A' Design Award Perak

Hued Idéntitas Merek Korporat mangrupa juara A' Design Award Perak, pangakuan anu luar biasa bergengsi anu dipasihkeun ka desain kelas luhur, endah jeung matak kagum. Para juara Perak téh karya anu pohara cemerlang jeung pohara kréatif anu ngagambarkeun kaahlian, bakat jeung kapinteran para désainerna. Hued Idéntitas Merek Korporat diharepkeun jadi karya anu éndah, karya andalan anu pohara profésional jeung pohara inovatif. Desain juara A' Design Award Perak ieu mangrupa panemuan anu pohara kasohor jeung dikagumi anu mangpaat sarta ngamajukeun watesan seni, élmu, desain jeung téknologi. Hued Idéntitas Merek Korporat mangrupa kréasi anu pohara diirikeun anu ngahudang kahayang, ngabawa rasa positip, jeung ngahudangkeun rasa heran jeung kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Joy radiates through vibrant Crimson and playful forms. Six HUEDer characters bring the brand to life through agile illustrations favoring imagination over literalism. Saudi motifs - coffee pots, swords, falcons - honor heritage. Dynamic patterns express energy and movement. Illustrations tribute art and design classics while celebrating Saudi culture. Every element - from vibrant color to cultural symbolism - transforms HUED's purpose into visual celebration, expressing the power of art, creativity, design, and innovation in bringing joy.
Tags
joy, art, creativity, design, innovation, culture,
Design Challenge
The challenge was translating HUED's multifaceted purpose - joy through art, creativity, design, innovation - and Saudi culture into cohesive visual expression. Each discipline carries inherent complexity; unifying them without fragmentation required deep immersion in HUED's practice, HUEDers' personalities, and the fundamental essence of each creative field. Parallel exploration of Saudi culture revealed authentic connections. Through rigorous experimentation and craftsmanship, disparate elements transformed into a synergistic whole where components reinforce rather than compete.
Inspiration
The identity springs from what ignites joy through art, design, creativity, and innovation - vibrant energy, playful forms, and cultural richness. Rooted in Saudi culture and people, every visual transforms HUED's purpose into a living, delightful expression.
Project Duration
Located in Riyadh, Saudi Arabia. This Project took over 2 years from start to launch
Team Members
Ibrahim Badri
Aya Baalbaki
Amira Ashkir
Iman Idris
Hala AlMubarrak
Nora AlNami

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