MADO Media Image Design Desain Perusahaan by Lam Kam Kun is a highly esteemed winner of the very prestigious 2016 A' Design Award Perunggu in Grafis Competition Category.
PerungguGrafis· 2016
MADO Media Image Design Desain Perusahaan
by Lam Kam Kun
Client: MADO Media
A' Design Award Perunggu Winner in Grafis Category
Verified Award Winner
Verify Award Status for #44388The Design
About MADO Media Image Design Desain Perusahaan
MADO nyaéta parusahaan média karek ngadeg diadegkeun ku dua pamuda, aranjeunna hoyong nganyatakeun logo parusahaan dina karakter Cina, tapi maranéhna rék ngagunakeun desain karakter aslina, jadi lahirna desain ieu. Nyirian syarat basajan, nonjol, ngan saukur bisa dipaké dina media béda. Urang ngaharepkeun ngagunakeun tanda dina karakter Cina, tapi ogé pikeun gabung elemen desain modern dina font.
The Recognition
About the A' Design Award Perunggu
MADO Media Image Design Desain Perusahaan mangrupa juara A' Design Award Perunggu, pangakuan anu pohara bergengsi anu dipasihkeun ka desain unggul anu dicirikeun ku kréativitas, kacerdikan jeung kawaspadaan. Para juara Perunggu téh artéfak anu lobaan kaahlian jeung kréatif pisan anu ngabuktikeun pangalaman anu lega, imajinasi jeung kacerdasan para désainerna. MADO Media Image Design Desain Perusahaan diharepkeun jadi objék anu dihargaan, dikagumi jeung dipikanyaah anu profésional jeung inovatif. Desain juara A' Design Award Perunggu ieu ngalebetkeun prakték pangalusna dina seni, élmu, desain jeung téknologi, sarta unggul dina perhatian kana détail. MADO Media Image Design Desain Perusahaan minuhan kabutuhan kalayan éndah, nyentuh kahayang, nyenangkeun rasa, jeung narik rasa panasaran.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- MADO is a newly established media company founded by two young men, they want to express the company's logo in Chinese characters, but they want to use an original character design, so the birth of this design. Marking requirements simple, prominent, can simply be used on different media.We hope to use the mark on Chinese characters, but also to join the modern design elements in the font.
- Dimensions & Packaging
- namecard : 9cm X 5.4cm
letter paper : 21cm X 29.7cm
envelope : 21cm X 14.85cm - Tags
- media,ink,black,white,gray,character design,Chinese character,logo,image design
- Production Technology
- Black and white color is more able to cope with signs used in different category
- Design Challenge
- The most difficult is how a new design has a long history of Chinese characters, in addition to see the Chinese characters outside, but also to let people know that something new is a redesigned, revised repeatedly after repeated optimization, obtained the final version, is the most satisfactory.
- Inspiration
- Since the business name "MADO" pronunciation and Cantonese pronunciation "mak" "dok" same, "mak" character is "墨", "dok" character is the "度", so the Chinese character "墨"(ink) and "度"(degrees) for the visual design of the verdict.
- Project Duration
- The project started in January 2014 in Macao and finished in March 2014.
- Operation Flow
- Design a new Chinese character "墨"(ink) logo and image design.
- Team Members
- Designer:Lam Kam Kun
Photography:Lam Kam Kun
Photography assistant:Fran Tong
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