Town Longquan Tower Liquor Förpackningar by Jin Tao He is a highly esteemed winner of the very prestigious 2021 A' Design Award i Brons in Begränsad Upplaga och Specialdesign Competition Category.
BronsBegränsad upplaga· 2021
Town Longquan Tower Liquor Förpackningar
by Jin Tao He
Client: Shantou Datianchao Brand Planning Co., Ltd.
A' Design Award i Brons Winner in Begränsad upplaga Category
Verified Award Winner
Verify Award Status for #107515The Design
About Town Longquan Tower Liquor Förpackningar
Designen använder konceptet med tornet för att utföra det kreativa, det unika flaskformade vinet överlagrat i ett torn, i Kina finns det "inga tre utan en fest" där innebörden av mer än tre, två vänner, dricka vin är inte vacker. En person som sitter i meditation ovanpå ett flasklock menar att vin inte bara är till för att lindra sorgen, utan också för introspektion genom vinprovning.
The Recognition
About the A' Design Award i Brons
Town Longquan Tower Liquor Förpackningar är vinnare av A' Design Award i Brons, ett högst prestigefyllt erkännande som tilldelas enastående designverk som utmärker sig genom kreativitet, uppfinningsrikedom och klokhet. Bronsvinnare är mycket skickliga och slående kreativa föremål som styrker formgivarnas stora erfarenhet, fantasi och påhittighet. Town Longquan Tower Liquor Förpackningar förväntas vara ett högt skattat, beundrat och älskat föremål som är anmärkningsvärt professionellt och innovativt. Detta vinnande verk i A' Design Award i Brons införlivar bästa praxis inom konst, vetenskap, design och teknik och är utmärkt genom sin omsorg om detaljer. Town Longquan Tower Liquor Förpackningar tillfredsställer fantastiskt behov, rör vid längtan, charmar känslor och väcker nyfikenhet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design uses the concept of the tower to carry out the creative,there unique bottle-shaped wine superimposed into a tower,in China there is"no three without a feast" in which the meaning of more than three,two friends,drinking wine is not beautiful.A person sitting in meditation on top of a bottle lid means that wine is not only for the relief of sorrow,but also for introspection through wine tasting.
- Dimensions & Packaging
- no
- Tags
- Liquor and Spirits；Small bottle of wine
- Production Technology
- NO
- Design Challenge
- I also encountered many bottlenecks when conceiving the creativity,that is,how to display the wine bottle display in reality.Finally,after many simulations,the form of adding the bottom bracket was adopted,which increased the beauty of the design and allowed the bottles to superimpose the final.It takes the shape of a tower.
- Research
- In China,the liquor market is very large,and the wine culture has a long history.Our creativity is to integrate wine into the Zen culture.Small bottles of wine are very popular in recent years,but most of them use emotions to call young consumers to resonate.Although the emotions are there,they are not high-end,and they will feel incompatible with some occasions.Therefore,our design focuses on the high-end market,three people form a group,friends gather,and gather together into a tower.
- Inspiration
- Tower,as an ancient building in China,Legend has it that the winery is located in the mountains convergence of the natural source head,the idea to the original shape of the winery for creativity.A person sitting in meditation with a bottle cap on top implies that alcohol,in addition to being drunk,can also make you think.
- Project Duration
- The project started in Shantou,Guangdong Province in June 2019 and was completed in August 2019
- Operation Flow
- no
- Patents
- NO
- Team Members
- Designer:Fanggui Chen
- Image Credits
- NO
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