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The Wine Barrel Classic Förpackning by Antonia Skaraki

The Wine Barrel Classic Förpackning by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award i Järn in Förpackningsdesign Competition Category.


JärnFörpackning· 2022

The Wine Barrel Classic Förpackning

by Antonia Skaraki

Client: The Wine Barrel

A' Design Award i Järn Winner in Förpackning Category

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Verified Award Winner

Verify Award Status for #129344

Colors

The Design

About The Wine Barrel Classic Förpackning

Designerna presenterade vinfatet i dess naturliga miljö, fatet. De använde koder från vinprovning (källare, fat, flöden) och bröt med stereotyperna kring flaskvin genom att designa förpackningen så att Vinfatet förmedlar kvaliteten hos ett vin taget direkt från fat och vände därmed på den vedertagna uppfattningen att gott vin endast kan finnas i glasbehållare.

The Recognition

About the A' Design Award i Järn

The Wine Barrel Classic Förpackning är vinnare av A' Design Award i Järn, ett prestigefyllt erkännande som tilldelas bra designverk som uppfyller de professionella och industriella krav som förväntas av välgjorda skapelser. Järnvinnare visar stor skicklighet, hög specialisering, expertförståelse och skaparnas kreativa förmåga. The Wine Barrel Classic Förpackning förväntas vara en högt skattad, beundrad och älskad skapelse som är praktisk och innovativ. Detta vinnande verk i A' Design Award i Järn integrerar branschens bästa praxis och har kompetenta tekniska egenskaper kopplade till kunnande och talang. The Wine Barrel Classic Förpackning respekteras för sin grundlighet och är utformat för att åstadkomma förbättringar av livskvaliteten som hjälper till att göra världen till en bättre plats.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat.
Dimensions & Packaging
Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
Tags
Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
Production Technology
TheWineBarrel was made out of cardboard and it’s easily recycleable.
Design Challenge
A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
Research
Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
Inspiration
TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
Project Duration
The Project Started in October 2020 in Athens and is still ongoing.
Operation Flow
TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Team Members
Greative Director: Antonia Skaraki
Art Director: Andreas Deskas

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