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Sunboy Gift Box Solrosfröförpackning by Tiger Pan

Sunboy Gift Box Solrosfröförpackning by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award i Järn in Förpackningsdesign Competition Category.


JärnFörpackning· 2023

Sunboy Gift Box Solrosfröförpackning

by Tiger Pan

Client: Bayannaoer Sanpangdan Food Co., Ltd

A' Design Award i Järn Winner in Förpackning Category

15,782

Verified Award Winner

Verify Award Status for #145472

Colors

The Design

About Sunboy Gift Box Solrosfröförpackning

Sunboy presentask är en förpackningsdesign för solrosfrön. Asken bär en logotyp baserad på varumärkets namn samt en oljemålningsinspirerad scen med Sunboy-karaktärerna springande genom ett solrosfält. Klarrgula toner och solrosillustrationen hjälper kunderna att känna igen produkten på håll. Ytterförpackningens öppningsstruktur har omdefinierats, så att askarna kan spännas samman till moduluppsättningar i ett, två eller tre lager. Presentasken är enkel att montera och separera, och den stora exponerade ytan sparar materialkostnader.

The Recognition

About the A' Design Award i Järn

Sunboy Gift Box Solrosfröförpackning är vinnare av A' Design Award i Järn, ett prestigefyllt erkännande som tilldelas bra designverk som uppfyller de professionella och industriella krav som förväntas av välgjorda skapelser. Järnvinnare visar stor skicklighet, hög specialisering, expertförståelse och skaparnas kreativa förmåga. Sunboy Gift Box Solrosfröförpackning förväntas vara en högt skattad, beundrad och älskad skapelse som är praktisk och innovativ. Detta vinnande verk i A' Design Award i Järn integrerar branschens bästa praxis och har kompetenta tekniska egenskaper kopplade till kunnande och talang. Sunboy Gift Box Solrosfröförpackning respekteras för sin grundlighet och är utformat för att åstadkomma förbättringar av livskvaliteten som hjälper till att göra världen till en bättre plats.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
Dimensions & Packaging
Width 443mm x Depth 115mm x Height 304mm
Tags
Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
Production Technology
The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
Design Challenge
There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
Research
We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field.
Inspiration
Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
Project Duration
The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
Operation Flow
How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
Patents
The copyrights belong to Tiger Pan
Team Members
Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng
Image Credits
Tiger Pan

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