Foremost Legacy Golfbollsförpackning av Peichi Chuang

Designen Foremost Legacy Golfbollsförpackning av Peichi Chuang är en högt ansedd vinnare av den mycket prestigefyllda 2024 A' Design Award i Brons i tävlingskategorin Förpackningsdesign.

BronsFörpackning· 2024

Foremost Legacy Golfbollsförpackning

av Peichi Chuang

Klient: Foremost Golf

Vinnare av A' Design Award i Brons i kategorin Förpackning

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Färger

Designen

Om Foremost Legacy Golfbollsförpackning

Foremost Legacy är en förpackningsdesign för golfbollar. Ytterlådan mäter 150 gånger 150 gånger 50 millimeter och rymmer tre innerlådor på 137 gånger 45 gånger 45 millimeter. Moirétryck används för att visa tre rörliga scener: en rullande boll, en svingrörelse och varumärkesmärket. Varje innerlåda dras ut för att avslöja en scen. När ytterlådan vänds upp och ner och det transparenta arket trycks in, förvandlas lådan till ett golfhål för puttträning. Pantone-färger och silverfärgad aluminiumkartong används.

Erkännandet

Om A' Design Award i Brons

Foremost Legacy Golfbollsförpackning är vinnare av A' Design Award i Brons, ett högst prestigefyllt erkännande som tilldelas enastående designverk som utmärker sig genom kreativitet, uppfinningsrikedom och klokhet. Bronsvinnare är mycket skickliga och slående kreativa föremål som styrker formgivarnas stora erfarenhet, fantasi och påhittighet. Foremost Legacy Golfbollsförpackning förväntas vara ett högt skattat, beundrat och älskat föremål som är anmärkningsvärt professionellt och innovativt. Detta vinnande verk i A' Design Award i Brons införlivar bästa praxis inom konst, vetenskap, design och teknik och är utmärkt genom sin omsorg om detaljer. Foremost Legacy Golfbollsförpackning tillfredsställer fantastiskt behov, rör vid längtan, charmar känslor och väcker nyfikenhet.

Bakom designen

Presskit

Erkännanden, teammedlemmar och tekniska detaljer tillhandahållna av designern.

Unika egenskaper: This packaging design distinguishes itself from traditional golf ball packaging by incorporating moiré printing technology to depict dynamic golf ball effects. Additionally, through the structural design of the packaging itself, we've achieved a unique functional transformation, enabling it to convert into a golf ball putting practice device. This innovative design not only enhances the visual appeal of the packaging but also provides added practical value, allowing users to enjoy more fabulous fun and convenience during use.
Dimensioner & förpackning: The outer box : 150mm x 150mm x 50mm.
The inner box : 137mm x 45mm x 45mm.
Taggar: Package, Golf, Experience, Motion
Produktionsteknik: Through moiré printing technology, we meticulously designed three dynamic frames: the dazzling motion of a rolling golf ball, the swing action, and the unique dynamic of the brand. The packaging ingeniously incorporates Pantone special colors and silver aluminum cardboard, presenting the unique color scheme of the brand's 30th anniversary. At the same time, combining the structure of the golf hole and the cutting design of the transparent partition, the packaging achieves both commemorative value and practical functionality.
Designutmaning: In the process of integrating dynamic elements into the packaging design, we encountered several challenges. Due to the limited number of frames, we had to present various dynamic effects of golf balls within a confined space. This required continuous evaluation and experimentation to identify the design solutions that best highlight the sense of motion.

Another challenge was to transform the packaging into a functional putting practice device. We iteratively modified and tested the paper material, structure, and magnetic components to ensure that the box's slope, elasticity, and friction achieve optimal putting experience. This involved multiple rounds of testing and adjustments to achieve the desired usability outcome.
Forskning: Through surveys and user interviews, we found that traditional golf ball packaging lacked novelty and practicality, being quite similar across the board. Hence, in designing this packaging, we deliberately incorporated dynamic elements and putting practice features. We aim to enhance user engagement with the packaging by offering these additional design features, thus increasing the likelihood of repeated use. This approach reduces packaging waste and aligns with sustainable packaging principles.
Inspiration: To celebrate Foremost's 30th anniversary, we have crafted this packaging with a special infusion of dynamic charm and practical putting functionality. It's not just a packaging design, but also a profound reflection of our brand's journey, injecting a fresh soul and vitality into the product.
The inner box features a pull-out function, allowing the effortless extraction of three golf balls. During the pulling process, the inner box showcases the striking motion of the golf balls and the dynamic features of the brand, delivering visual surprises and enjoyment to the users.
Projektlängd: The project started in January 2023 in Taiwan and finished in June 2023 in Taiwan
Arbetsflöde: After unboxing the package, you will find three inner packages. Each time you pull one out, it's like uncovering a scene from a golf course, immersing you in the dynamic and joyful golf atmosphere.

Once you have removed all the inner packages, please don't rush to discard the external package because it holds a surprise! Flip the external package upside down, gently press down on the transparent sheet, and instantly transform the packaging into a golf hole, presenting a perfect golf-putting practice platform! Now, you can indulge in the joy of putting practice anytime, anywhere, and enhance your golf skills at your convenience.
Teammedlemmar: Pei Chi Chuang
Bildkrediteringar: Creator - Pei Chi Chuang
Photo - Tsunghan Wu