Syha Förpackning för damhygien by Angela Spindler is a highly esteemed winner of the very prestigious 2025 A' Design Award i Silver in Förpackningsdesign Competition Category.
SilverFörpackning· 2025
Syha Förpackning för damhygien
Client: Depot
A' Design Award i Silver Winner in Förpackning Category
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The Design
About Syha Förpackning för damhygien
Syhas förnyade varumärke omfamnar månens tysta kraft, en symbol vävd genom århundraden av mytologi, femininitet och förnyelse. Rotad i de naturliga cykler som formar våra liv, återspeglar månen varumärkets kärnvärden: egenmakt, reflektion och transformation. Subtila månfaser ripplar genom förpackningsdesignen, en hyllning till naturens ebb och flod och självvårdens rytmer. Detta förenande motiv förankrar sortimentet i ett gemensamt visuellt språk, som sömlöst kopplar samman varje produkt samtidigt som det förstärker Syhas engagemang för hållbarhet och medveten skönhet.
The Recognition
About the A' Design Award i Silver
Syha Förpackning för damhygien är vinnare av A' Design Award i Silver, ett utomordentligt prestigefyllt erkännande som tilldelas förstklassiga, hänförande och imponerande designverk i toppskiktet. Silvervinnare är oerhört briljanta och utomordentligt kreativa verk som illustrerar sina formgivares enastående expertis, talang och skarpsinne. Syha Förpackning för damhygien förväntas vara ett underbart paradexempel som är anmärkningsvärt professionellt och djupt innovativt. Detta vinnande verk i A' Design Award i Silver är en mycket uppmärksammad, beundrad uppfinning som gagnar och flyttar fram gränserna för konst, vetenskap, design och teknik. Syha Förpackning för damhygien är en skapelse som avundas starkt, som väcker längtan, förmedlar positiva känslor och väcker förundran och häpnad.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Celebrating Nature, Sustainability, and Self-Care.
We were invited to refresh the identity and packaging
for Syha, a menstrual wellness brand committed to easing
the discomfort of periods with plant-based products. The
original packaging did not effectively resonate with
women; it was overly industrial and lacked the empathy
needed to speak to the needs and experiences of the
modern consumer. - Dimensions & Packaging
- The packaging is printed on an uncoated box board using spot colours, blind embossed and finished with an all-over aqueous varnish.
- Tags
- Packaging Design, Sanitary Pad Packaging Design, Branding & Packaging Design, Wellness Packaging, Beauty Packaging, Branding & Packaging Design, Hygiene Product Packaging Designs, Creative Sanitary Pad Packaging Designs
- Production Technology
- Inspired by the richness of Western Australia’s terrain, we chose a colour palette that reflects both the serenity of nature and its fiery strength. This blend not only enhances the visual identity but also aligns with the product's purpose and function, offering a balance that feels soothing and energizing—just like the brand itself.
To further elevate the packaging we integrated subtle finishes such as blind embossing and a flat matte finish. The blind embossing technique subtly draws attention to key elements of the design without overwhelming the visual narrative, offering a tactile yet refined experience that reflects the brand’s authenticity and care. - Design Challenge
- There were no particular challenges, other than having it printed offshore.
- Research
- The overall identity celebrates the harmony between nature, sustainability, and self-care, empowering Syha’s customers to move through life’s rhythms with confidence and ease. Every design element, from the colour palette to the tactile details, reflects Syha’s deep commitment to wellness, sustainability, and the natural cycles of life. The refreshed branding and packaging serve as a reminder to embrace the journey of life, honouring both the personal and universal rhythms that define us.
Depot's collaboration with Syha embodies our belief that branding is not just about visual design—it’s about creating a powerful, meaningful connection with the consumer. Through thoughtful design and a deep understanding of Syha’s mission, we’ve helped them connect with women on a more personal, empathetic level. - Inspiration
- In developing Syha’s refreshed branding, Depot drew upon the timeless symbolism of the moon—a symbol that has long been associated with the cycles of women’s lives. The moon represents empowerment, reflection, and renewal, which makes it the perfect central motif for Syha’s identity. The moon’s subtle phases are integrated throughout the packaging, mirroring the natural rhythms of life and honouring cycles of change and renewal.
- Project Duration
- The project started in December 2023, was finalised and launched in September 2024, Australia
- Team Members
- Creative Director: Angela Spindler
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