Edible Heritage Primärfunktion: Presentset by E G Sain is a highly esteemed winner of the very prestigious 2026 A' Design Award i Silver in Förpackningsdesign Competition Category.
SilverFörpackning· 2026
Edible Heritage Primärfunktion: Presentset
by E G Sain
Client: E G Sain
A' Design Award i Silver Winner in Förpackning Category
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The Design
About Edible Heritage Primärfunktion: Presentset
Boktext: Detta designprojekt förenar 1700-talets kulturarv med samtida presentkultur. Inspirerat av Sinkang-manuskriptet från 1774 integrerar verket det utrotningshotade Hokkien-språket i ett presentset med honungscastella. Genom nytolkning av arkivmaterial och hållbar förpackning kopplar designen samman historisk sjöfartshandel med livsmedelshantverk. Genom att präga skrifttecken direkt på kakans yta förvandlas historisk skrift till en påtaglig upplevelse. Inkluderandet av kvinnliga historiska vittnen skapar en förnyad koppling mellan gamla markbrev och vardagsliv.
The Recognition
About the A' Design Award i Silver
Edible Heritage Primärfunktion: Presentset är vinnare av A' Design Award i Silver, ett utomordentligt prestigefyllt erkännande som tilldelas förstklassiga, hänförande och imponerande designverk i toppskiktet. Silvervinnare är oerhört briljanta och utomordentligt kreativa verk som illustrerar sina formgivares enastående expertis, talang och skarpsinne. Edible Heritage Primärfunktion: Presentset förväntas vara ett underbart paradexempel som är anmärkningsvärt professionellt och djupt innovativt. Detta vinnande verk i A' Design Award i Silver är en mycket uppmärksammad, beundrad uppfinning som gagnar och flyttar fram gränserna för konst, vetenskap, design och teknik. Edible Heritage Primärfunktion: Presentset är en skapelse som avundas starkt, som väcker längtan, förmedlar positiva känslor och väcker förundran och häpnad.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This cultural gift set imprints endangered Taiwanese Hokkien directly onto food, turning language into a sensory experience that can be seen, tasted, and shared. Transparent stickers placed on the cake can be kept and applied to daily objects, allowing language and emotion to continue after the dessert is gone. The packaging uses FSC-certified paper and plant-based inks to support responsible production.
- Dimensions & Packaging
- Outer box: approx. 240 x 200 x 75 mm. Contains two honey castella cakes, 186g each, total 372g. The inner box includes two mother-tongue stickers and the outer box includes a Mother's Day greeting card. Main materials include FSC-certified paper, plant-based inks, transparent sticker film, and honey castella baked with traditional wooden-box technique.
- Tags
- Taiwanese Hokkien, endangered language, honey castella, Castella, language revival, Siraya, cultural gift, food heritage, sustainable packaging
- Production Technology
- Materials: FSC-certified paper, plant-based inks, and natural pine wood boxes. Craftsmanship: Following traditional methods, the cake is baked in a pine wood box to retain moisture and infused with natural longan honey.
- Design Challenge
- The main challenge was translating a historically significant manuscript into a contemporary gift set while balancing historical authenticity, emotional warmth, and commercial appeal. Another challenge was turning the serious issue of mother-tongue loss into an experience that feels approachable, giftable, and memorable rather than remaining an abstract cultural slogan.
- Research
- This project combines historical research, linguistic inquiry, and material study. Research focused on Sinkang Manuscripts, the history of language writing in Taiwan, Siraya culture, sugar trade routes, the link between Taiwanese sugar and Castella, and the use of FSC-certified paper and plant-based inks. The key insight was that language preservation could enter everyday life through food, gifting, and sensory interaction.
- Inspiration
- Inspired by a rare 1774 Sinkang Manuscript preserved for generations in the Creative Director's family. Written in Romanized Indigenous language, it provides an early historical basis for language writing in Taiwan. The land recorded in the deed once grew sugarcane, later refined into sugar and shipped to Nagasaki for Castella. This honey cake continues that craft lineage as a contemporary cultural translation.
- Project Duration
- This project was launched in Tainan at the end of 2025 to conduct linguistic research AND concept development. In January 2026, Taipei continued to conduct archival research, creative refinement, packaging design, and prototyping. From historical research to commercial photography, the project was completed in March 2026 and combined 250 years of heritage with contemporary design in just over three months.
- Operation Flow
- Upon opening, users find two mother-tongue stickers and honey cake imprinted with phrases. Through sight and taste, the mother tongue enters the senses. The transparent stickers can be applied to notebooks or daily objects, allowing the blessings and language to linger in everyday life and extending a brief culinary moment into a lasting cultural connection.
- Team Members
- Creative Director: Yeh I Chun
Associate Design Director: Tseng Yu Ting
Designer: Lin Yu Pei
Designer: Hung Wan Lun
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