Joy Stavmixer by Yasemin Ulukan is a highly esteemed winner of the very prestigious 2020 A' Design Award i Brons in Hushållsapparatdesign Competition Category.

BronsHushållsapparat· 2020

Joy Stavmixer

by Yasemin Ulukan

Client: Senur Elektrik Motorları San Tic AS, Brand Name: Arnica

A' Design Award i Brons Winner in Hushållsapparat Category

15,767

Verified Award Winner

Verify Award Status for #88183

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Joy Stavmixer

Med sin ergonomiska knappdesign och sitt bekväma grepp uppfyller Joy alla förväntningar på en högkvalitativ stavmixer. Modellens 1200-watts motor med tvåstegs hastighetsinställning utför mixfunktionen på kortast möjliga tid på ett effektivt sätt. Tack vare sitt mixhuvud i rostfritt stål kan den enkelt krossa och mala frukt och grönsaker utan att stänka. Tack vare dubbelvispen och den dubbelknivade hackbehållaren fördubblas både produktens prestanda och glädjen av att tillbringa tid i köket.

The Recognition

About the A' Design Award i Brons

Joy Stavmixer är vinnare av A' Design Award i Brons, ett högst prestigefyllt erkännande som tilldelas enastående designverk som utmärker sig genom kreativitet, uppfinningsrikedom och klokhet. Bronsvinnare är mycket skickliga och slående kreativa föremål som styrker formgivarnas stora erfarenhet, fantasi och påhittighet. Joy Stavmixer förväntas vara ett högt skattat, beundrat och älskat föremål som är anmärkningsvärt professionellt och innovativt. Detta vinnande verk i A' Design Award i Brons införlivar bästa praxis inom konst, vetenskap, design och teknik och är utmärkt genom sin omsorg om detaljer. Joy Stavmixer tillfredsställer fantastiskt behov, rör vid längtan, charmar känslor och väcker nyfikenhet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Joy blender allows you to easily perform your whisking, chopping and shredding tasks ,thanks to its ergonomic design and technical features. With its stainless steel blades , double beater unit and extra durable bowl, many recipes can be prepared in seconds. The Joy Hand Blender Set stands out with its practical details and elegant look. Easy-to-grip handle and Easytouch buttons make your work easier in the kitchen with dishwasher-safe accessories.
Dimensions & Packaging: Gift box dimensions 20cm x14cmx 43cm
Tags: hand, blender , ergonomy , chopper , mixer
Production Technology: Safe Food Contact Materials are used in all stages of the production.
Design Challenge: We have to ensure that on off and speed adjustment button is placed on the most ergonomic spot that should be very easily operated but on the other hand it should not be operated by accident. It was a big challenge to meet the ergonomic needs with the safety standards.
Research: In the development phase of Joy , hundreds of prototypes for chopping system has been made and tested in the laboratories. As a result of those researches, the high efficient antisplash feature, which allows the materials blend homogeniously in a better way without splashing , has been developed . After the researches in R&D department, all parts of the blender are designed so that they can be assembled -reassembled very quickly and with a minimum error rate.
Inspiration: Joy brings a new approach to ergonomic features of the hand blenders.More than fifty prototypes were made and tested to ensure the most convenient way of gripping the motor unit. The Easytouch button gives the user to adjust the speed with one finger touch.
Project Duration: The project started in 2018 April in Istanbul and will be launched in market in June 2019
Operation Flow: The main body of the hand blender consists of two main parts. We used a specially designed 2k injection method for this product to be able to combine two different materials in one part. The soft touch material used on the upper side of the main body ensures a comfortable grip and gives a safe feeling.Also , thanks to the double tap button mechanism design, the user can choose between two different speed by pushing only one button.
Team Members: Senur Design Center