Muundo Anta Ubunifu wa Mambo ya Ndani ya Ofisi na Oatson Interior Design ni mshindi mashuhuri wa tuzo ya kifahari ya 2021 Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Nafasi za Ndani na Maonyesho.
ShabaMambo ya Ndani· 2021
Anta Ubunifu wa Mambo ya Ndani ya Ofisi
Mteja: Oatson Interior Design
Mshindi wa Tuzo ya Shaba ya A' Design Award katika Kategoria ya Mambo ya Ndani
Mshindi wa Tuzo Aliyethibitishwa
Thibitisha Hali ya Tuzo kwa #106420Muundo
Kuhusu Anta Ubunifu wa Mambo ya Ndani ya Ofisi
Anta ni ubunifu wa mambo ya ndani wa makao makuu ya chapa ya mavazi ya michezo huko Shanghai, China. Kila ghorofa kuanzia ya pili hadi ya tano imetengwa kwa ajili ya chapa moja ya kikundi hicho. Sehemu ya ghorofa ya chini ina dari yenye urefu wa mita nane pamoja na skrini kubwa ya LED inayoonekana kutoka nje. Mistari laini ya kijivu, michoro nyeupe ya wanamichezo, na umbo la herufi nyekundu ya chapa huunda eneo la mlango wa kuingilia. Eneo jekundu la kupumzika na sakafu ya bluu hufuata rangi za chapa mbili. Vifaa vya umaliziaji ni pamoja na rangi ya bati la aluminium, veneer ya mwaloni, marumaru na granite.
Utambuzi
Kuhusu Tuzo ya Shaba ya A' Design Award
Anta Ubunifu wa Mambo ya Ndani ya Ofisi ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Anta Ubunifu wa Mambo ya Ndani ya Ofisi inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Anta Ubunifu wa Mambo ya Ndani ya Ofisi hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Nyuma ya Muundo
Vifaa vya Habari
Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.
- Sifa za Kipekee
- As one of the most popular sportswear brand in China, Anta has set the pace and won over its rivals in several major transformation and upgrading processes of sports goods in the past years. To lay out the international strategy, Anta took an important step to establish Shanghai headquarters, which is undoubtedly noteworthy. The interior design of the headquarters was approached based on Anta's special needs, which is personalized and eye-attracting.
- Vipimo na Ufungashaji
- In the Shanghai headquarters, each of the floors from 2F to 5F is occupied by one brand, such as Anta, Fila, Kolon Sport, and Descente.
- Lebo
- interior design, workplace, brand, modern, international
- Teknolojia ya Uzalishaji
- For 1F, part of its space has a high ceiling of 8 meters, and the large LED screen is visible from the outside. Rolling advertisements for the brands in Anta Matrix on the screen show the unique brand positioning and serve as a clear identifier. On the outer side of the swirling stair railing are, from top to bottom, the silhouettes of the Shanghai, indicating the location of Anta headquarters.
- Changamoto ya Ubunifu
- The finishing materials used in the project include custom aluminum plate paint, steel plate paint, cement effect paint, ultra-white painted glass, oak wood veneer, Ariston marble, and granite, etc., which present a simple and natural overall design style and also manifest craftsmanship in a plain manner. Besides, they are also green and environmental-friendly and have the least negative impacts.
- Utafiti
- In an era greatly valuing the appearance, Anta has put many efforts in improving the style and image of products. And in Anta's numerous stores, the capacious circulation, decent displays and dynamic posters produce a high-end and comfortable interior atmosphere. As the base of Anta brands, the interior design of Shanghai headquarters also attaches great importance to the appearance and visual impressions, which not only provides a comfortable working environment for employees and managers, but also salutes Anta's ambitious path of brand internationalization.
- Msukumo
- The characteristics and positioning of Anta's different brands were taken into account during the design of each floor. In fact, the visual elements related to sports and Anta can be seen as early as in 1F. Smooth grey lines, the huge sports figure formed by white lines, the red "A"-like brand logo, and numerous black figures indicating different sports events, all outline the brand strength, speed and beauty.
- Muda wa Mradi
- The project started in May 2017 and finished in April 2019 in Shanghai, China.
- Mtiririko wa Uendeshaji
- In the resting area on 2F, the brand red color was utilized as the main backdrop hue, signifying Anta's vigor and progressive spirit. Besides, the words "To become a respected world-class, multi brand sportswear group" on the wall clearly convey its brand vision. 3F takes FILA's iconic blue as the key color, highlighting the brand's characteristics with a bright bold design style and distinguished spatial ambience.
- Wanatimu
- Chief designer: Yan Deng
Chief designer: Jia Rong
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