Chick Coin Kazi Kuu: Tangazo la Kihuishaji by Jp Space Studio is a highly esteemed winner of the very prestigious 2022 Tuzo ya Shaba ya A' Design Award in Usanifu wa Filamu, Video na Uhuishaji Competition Category.
ShabaFilamu· 2022
Chick Coin Kazi Kuu: Tangazo la Kihuishaji
Client: JP SPACE Studio
Tuzo ya Shaba ya A' Design Award Winner in Filamu Category
Verified Award Winner
Verify Award Status for #133031The Design
About Chick Coin Kazi Kuu: Tangazo la Kihuishaji
Maandishi ya Kitabu: Chick Coin ni tangazo la kihuishaji lililotengenezwa kwa ajili ya jukwaa la kuunganisha kazi za muda kwa wanafunzi nchini Taiwan. Filamu hii ina muda wa sekunde arobaini katika ubora wa hali ya juu kamili (full high definition) kwa fremu ishirini na nne kwa sekunde. Wahusika wawili wa chapa wanaona changamoto za kifedha za wanafunzi zikionyeshwa kwenye skrini ya televisheni. Kisha nafasi ya sarafu ya kichawi inawabeba wahusika hao kuingia katika ulimwengu wa furaha na usiokuwa na wasiwasi, na ulimwengu halisi nao unabadilika. Kihuishaji hiki kinachanganya uchoraji wa mkono na michoro ya kidijitali pamoja na programu za uunganishaji picha. Hadithi yenye ucheshi na madoido ya kuona yanalenga kuunganisha chapa hiyo na watazamaji vijana.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Chick Coin Kazi Kuu: Tangazo la Kihuishaji ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Chick Coin Kazi Kuu: Tangazo la Kihuishaji inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Chick Coin Kazi Kuu: Tangazo la Kihuishaji hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Chickpt is one of the largest part-time job matching platform for students in Taiwan. Through the cute and humorous advertisement, Aim to bridge the distance between the brand and the young generations in addition to developing the brand charm. Viewers could enjoy the splendid visual effects and amusing plot and embark on the fantasy journey.
- Dimensions & Packaging
- 1920 x 1080px（FHD） / 40s / 24fps
- Tags
- Animation, Illustration, Motion, Money, 2D, Advertising
- Production Technology
- Manual draw and graphic software like Photoshop, Illustrator, After Effects, Clip studio, RoughAnimator, procreate.
- Design Challenge
- While working on this project, put a lot of effort and spent a lot of time on how to use the visual metaphor while making the film looks smoothly.
- Research
- First studied the core value of the brand then developed plot by what will target audience be drawn to. Wrote the title song as well to strengthen the brand charm and to build the cohesiveness of audience.
- Inspiration
- The two charismatic brand character starred in video. Through the metaphor on the TV screen, the two feels and understands the financial difficulties of students. However, the magic coin slot twist makes the characters get into the carefree and jolly world, which implies platform solves all the financial issues student generation got. In the end, the real world changes as well.
- Project Duration
- The project kick-off was on July 21th 2021 in Taiwan and final delivery of this video/version was on November 18th 2021 in Taiwan.
- Operation Flow
- It's a video with no interaction or special operative instructions.
- Team Members
- Director： Chen-Han Chiang
Producer：Sunkaikai
Art Director：Hsuan-Yu Hsu
Ideation：Jiang Jiang, Sunkaikai, Hsuan-Yu Hsu, Both Li, Hobei
Storyboard：Hobei
Graphic Design：Both Li
Lead Motion Design：Hobei
Motion Design：Yi Hsuan, Lin
Lead Cel-Animator：Both Li
Cel-Animator：TJ Wang, kokko lin
Singing：Apay Chi, Ping Hsu
Lyrics：Apay Chi
Composer：Apay Chi
Music production：Ping Hsu - Image Credits
- All images and video were developed by the full team at JP SPACE Studio. There are no specific credits for individual content.
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