Baidu Kazi Kuu ya Ramani ya Mada by Ying Li, Yongzhi Ji, Meng Xu and Yang Zhang is a highly esteemed winner of the very prestigious 2022 Tuzo ya Shaba ya A' Design Award in Usanifu wa Kiolesura, Mwingiliano na Uzoefu wa Mtumiaji Competition Category.
ShabaKiolesura· 2022
Baidu Kazi Kuu ya Ramani ya Mada
by Ying Li, Yongzhi Ji, Meng Xu and Yang Zhang
Client: Baidu Online Network Technology (Beijing) Co., Ltd
Tuzo ya Shaba ya A' Design Award Winner in Kiolesura Category
Verified Award Winner
Verify Award Status for #137095The Design
About Baidu Kazi Kuu ya Ramani ya Mada
Baidu Ramani ya Mada ni programu ya ramani ya simu za mkononi kwa ajili ya simu janja za Android na iOS. Programu hii inaonyesha taarifa za ramani zilizochaguliwa kwa makundi tofauti ya watumiaji, kulingana na wakati, nafasi na wasifu wa mtumiaji. Mambo ya kibinadamu, kijiografia na kijamii yanaunganishwa na kuonyeshwa pamoja, ili huduma za karibu na matukio ya sasa yaweze kupatikana kwa haraka. Taarifa za ramani za kimchoro zimeunganishwa na maandishi kwenye skrini kwa ajili ya usomaji rahisi. Akili bandia na data kubwa hutumika kurekebisha uonyeshaji kwa kila kundi. Lengo ni kupunguza juhudi za utafutaji na kusaidia masomo ya kila siku, usafiri na uchunguzi.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Baidu Kazi Kuu ya Ramani ya Mada ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Baidu Kazi Kuu ya Ramani ya Mada inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Baidu Kazi Kuu ya Ramani ya Mada hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Being the bridge between people and environment, the map helps the people understand the environment better and provides various services depending on AI technologies. We created thematic maps based on its understanding of dynamic environment, hot social issues and user classification, provides one-stop life services to different groups, and endows users with the exclusive ability of living, traveling and exploration
- Dimensions & Packaging
- The application is designed for all Android and iOS smart phone sizes.
- Tags
- Phone, Map app, GIS, AI, UX, UI
- Production Technology
- Application is available on the market for both iOS and Android users, based on AI & big data capabilities to draw effects that are more suitable for different segments of population
- Design Challenge
- In the increasingly complex living environment, users shoulder more cognitive burden and decision-making cost. The major challenge facing us is how to select the information from the massive environment data that users are really interested in. Therefore, we have developed the personas of users based on big data, and it realized the ability of personalize and intelligently display information services to users.
- Research
- We have collected user demands for the map and searched the exploration direction through questionnaire, user interview and desk study. By means of the questionnaire for and telephone interview with university users, we have studied and determined these users’ demands, concerns and expectations for the map, and found that these users are demanding for more details in local environment.
- Inspiration
- Map information has many complex attributes user groups have various requirements on map based on diverse scenarios, resulting in high target search costs. With highly target-oriented thematic maps, combined with the characteristics and habits of specific user groups and designed according to the understanding of the environment, current affairs and user stratification, we can provide users with more convenient travel services.
- Project Duration
- The project was launched 2021 and the released version was available in September 2021. The software is updated online. The development team are in Beijing.
- Operation Flow
- The thematic map features the light and beautiful visual display, and flexibly integrates the graphical information of the map with text information on the screen. College users can understand the environmental characteristics of a location easily through the image, rapidly acquire information on services and hot events nearby based on interactive operations, and communicate with each other on hot events. This map brings them efficiency, pleasure and convenience in study and life
- Team Members
- YingLi,Yongzhi Ji,Meng Xu,Yang Zhang,Changlong Liu,Linlin Pan
- Image Credits
- Copyrights belong to Baidu Online Network Technology (Beijing) Co., Ltd.2020
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