Wen Shan Hai Usanifu wa Ndani wa Kituo cha Uzoefu by Xiang Wang

Wen Shan Hai Usanifu wa Ndani wa Kituo cha Uzoefu by Xiang Wang is a highly esteemed winner of the very prestigious 2025 Tuzo ya Platinamu ya A' Design Award in Usanifu wa Nafasi za Ndani na Maonyesho Competition Category.

PlatinamuMambo ya Ndani· 2025

Wen Shan Hai Usanifu wa Ndani wa Kituo cha Uzoefu

by Xiang Wang

Client: Tang Design

Tuzo ya Platinamu ya A' Design Award Winner in Mambo ya Ndani Category

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Verified Award Winner

Verify Award Status for #164834

View at A' Design Award Press Release Award Badge

Colors

The Design

About Wen Shan Hai Usanifu wa Ndani wa Kituo cha Uzoefu

Wen Shan Hai ni kituo cha uzoefu wa chapa cha kinywaji cha Moutai, kilichoko Chongqing, nchini China. Sehemu za ndani zinawezesha shughuli za kuonja vinywaji, karamu za faragha na mikutano ya klabu. Mpangilio wa mtindo wa ua unaweka atriamu ya mraba katikati, ikizungukwa na korido zinazoelekea kwenye vyumba vya faragha vyenye mandhari maalum. Kabati za maonyesho na maeneo ya kuonja hufuata njia inayopinda pinda kupitia ukumbi mkuu. Nyuso za shaba, kabati za chuma na kioo pamoja na dari yenye vioo hubainisha aina za vifaa vilivyotumika. Usanifu huu unaunganisha usanifu wa jadi wa Mashariki na muundo wa kisasa.

The Recognition

About the Tuzo ya Platinamu ya A' Design Award

Wen Shan Hai Usanifu wa Ndani wa Kituo cha Uzoefu ni mshindi wa Tuzo ya Platinamu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya kipekee kwa kweli, maridadi na ya fahari. Washindi wa Platinamu ni maajabu ya ubunifu, ushuhuda wa mipaka ya ubunifu wa kiakili, na huonyesha weledi na ufundi usio na kifani wa wabunifu wao. Miundo hii inatarajiwa kuwa kazi zinazosifika zaidi zinazofafanua urembo wa enzi, kuchangia ustawi wa jamii, na kusukuma mipaka ya sanaa, sayansi, usanifu na teknolojia. Wen Shan Hai Usanifu wa Ndani wa Kituo cha Uzoefu huonyesha kiwango cha ubora kinachovuka mipaka na bila shaka huufanya ulimwengu kuwa mahali bora zaidi kwa sifa zake zenye faida na thamani. Wen Shan Hai Usanifu wa Ndani wa Kituo cha Uzoefu ni kazi iliyoshinda Tuzo ya Platinamu ya A' Design Award inayochochea hamu, hutia msukumo, husisimua, hufurahisha na huzua furaha kubwa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Wen Shan Hai: Moutai Heritage Experience Centeroffers diverse luxury experiencesincludingwine tastings, private banquets, and exclusive clubs, intertwining thehuman touch of the mountaincityChongqingwith the brand cultureofMoutai. Theinterpretations of Eastern aestheticsexplore the transcendence and intersection of region, time, and culture.This space serves as a cultural beacon, translating the city's identity into an engaging design that evokes vivid memories.
Dimensions & Packaging: The designer artfully intertwines the joy of liquortasting with the richness of tea culture in this understated, timeless space, inviting guests to raise a glass and savor a fragrance that lingers on. The atrium, enclosed by corridors, forms a regular square structure that creates an inviting open courtyard. Theroof tiles,overhangingeaves, and brackets reflect the rhythmicconnectionof traditional architecture and Eastern art.
Tags: Moutai, Experience Center, Display, Interior Deisign, Tang Design
Production Technology: The hall layout features display cabinets and tasting areas arranged along a meandering route, creating a journey that feels both distinct and interconnected, unfolding layer by layer. The ancient bronze surfaces establish a simple yet textured framework, conveying the historical significance of Moutai. The combination of metal and glass in the treasure display cabinets softens the coldness of transparency, harmoniously integrating with the overall ambiance.
Design Challenge: The design features a courtyard-style layout, employing framing and end-scene inspired by Eastern aesthetics. Each corner invites exploration of a unique landscape, while themed private banquet rooms are thoughtfully arranged along the corridor, embracing the atrium. Each room reflects distinct regional and cultural elements, immersing diners in the essence of Eastern life and offering a spiritual retreat into seclusion.
Research: This ethereal space, rich in Eastern aesthetics, embodies the essence of mountains and waters, crafting a serene collection point that celebrates the timeless allure of Moutai. Chongqing’s iconic elements like Chaotianmen, the Yangtze River Cableway, and Jiefangbei are intricately woven into a melodious historical narrative, merging painting and artistic concept to evoke nostalgia for the old city. The mirrored ceiling enhances the space with a symmetrical parallel effect, expanding the visual experience and depth.
Inspiration: Inspired by the brand essence of Moutai, the experience center’s spacious dome invites visitors toenjoyin the ceremonial experience of the national liquor. Soft, elegant lighting creates an interplay of lines and forms, constructing a modernist framework that connects ancient traditions with contemporary design.
Project Duration: The project was designed and completed in August, 2024 in Chongqing, China.
Operation Flow: The reception area of the front hall seamlesslyextendsthe Moutai theme, featuring an open backdrop adorned with green mountain wall fabric that beautifully complements the emerald stone-patterned front desk. This design evokes the soothing sounds of silk and bamboo, inviting guests to express their emotions freely.
Team Members: Chief designer: Xiang Wang
Image Credits: HANMOVISION