Heytea Lab Shenzhen OCT Harbor Usanifu wa Mambo ya Ndani ya Duka la Rejareja by Uno Chan

Heytea Lab Shenzhen OCT Harbor Usanifu wa Mambo ya Ndani ya Duka la Rejareja by Uno Chan is a highly esteemed winner of the very prestigious 2020 Tuzo ya Dhahabu ya A' Design Award in Usanifu wa Nafasi za Ndani na Maonyesho Competition Category.

DhahabuMambo ya Ndani· 2020

Heytea Lab Shenzhen OCT Harbor Usanifu wa Mambo ya Ndani ya Duka la Rejareja

by Uno Chan

Client: TOMO Interior Design Firm

Tuzo ya Dhahabu ya A' Design Award Winner in Mambo ya Ndani Category

21,538

Verified Award Winner

Verify Award Status for #96008

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Heytea Lab Shenzhen OCT Harbor Usanifu wa Mambo ya Ndani ya Duka la Rejareja

Heytea Lab Shenzhen OCT Harbor ni usanifu wa mambo ya ndani ya duka la rejareja kwa duka kuu la chapa ya chai. Nafasi hiyo inachukua mita za mraba 1300 na imegawanywa katika maabara tano zenye mandhari tofauti. Maabara ya pembezoni, maabara ya kutengeneza barafu, maabara ya vitindamlo na maabara ya michoro zimewekwa katika ghorofa ya kwanza, na maabara ya wataalamu wa chai imewekwa katika ghorofa ya pili. Ngazi ya kijiometri inaunganisha ngazi zote mbili na kuunda kitovu cha kuonekana cha mambo ya ndani. Taa za mistari na filamu za mwanga zimepachikwa kwenye dari na kwenye vyuma vya wavu. Karatasi za povu la alumini kwenye kuta za pembeni zinatofautiana na chuma kilichosuguliwa laini kama hariri.

The Recognition

About the Tuzo ya Dhahabu ya A' Design Award

Heytea Lab Shenzhen OCT Harbor Usanifu wa Mambo ya Ndani ya Duka la Rejareja ni mshindi wa Tuzo ya Dhahabu ya A' Design Award, utambuzi wenye heshima kuu unaotolewa kwa miundo ya daraja la kwanza, ya ajabu na ya kuvutia. Washindi wa Dhahabu ni kazi bunifu mno, zenye maono makubwa na za kung'aa kwa umaridadi zinazoakisi kipaji, hekima na ustadi wa wabunifu wao. Heytea Lab Shenzhen OCT Harbor Usanifu wa Mambo ya Ndani ya Duka la Rejareja inatarajiwa kuwa uvumbuzi unaosifiwa sana, wa kuweka mielekeo na wa kihistoria unaoleta thamani isiyo na kifani. Muundo huu ulioshinda Tuzo ya Dhahabu ya A' Design Award ni mradi wa kustaajabisha na unaoheshimika unaonufaisha sana na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Heytea Lab Shenzhen OCT Harbor Usanifu wa Mambo ya Ndani ya Duka la Rejareja huzua hisia kali za hamu, huamsha shauku, huhimiza ubunifu na hutuvutia.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: According to its market positioning and business strategies, Shenzhen Heytea Lab is designed as the first flagship store in the city. It is a successful practice based on the analysis of the current consumption habits and trends. By integrating commodity and experience with social function, this project is devoted to providing brand new consumption experience.
Dimensions & Packaging: The project covers a total of 1300 square meters. The interior space is divided into five different laboratories: the peripheral lab, the ice-making lab, the dessert lab and the illustration lab on the first floor as well as the tea geek lab on the second floor.
Tags: Interior, Commercial, New Tea, Chain Store, Cool, Pure, Heytea, LED, Youthful Atmosphere
Production Technology: The strip lights and light films are inlaid in the ceiling and the metal grilles to highlight the simplicity and elegance of the space. And the aluminum foam sheet covering the side walls is in contrast with the delicate satin brushed metal. Sitting by the window, you can have a great view of the luxuriant green and feel relaxed and refreshed.
Design Challenge: The ceiling of the Tea Geek Lab is designed according to the pitched roof to form blocks of different textures, against which a moon-shaped art decoration was created. With the moon hanging against the "starry sky" on the LED screen, a beautiful picture is gradually unfolding before people.
Research: Today, in face of the new consumer groups and new consumerism, how can we help Heytea, a popular new tea brand, to convey its individuality and to demonstrate its business strategies in product innovation, experience innovation and business integration? Optimizing every possible consumption procedure and creating immersive and interactive consumer experience are the basic logic for DOME DESIGN in the design of Shenzhen Heytea Lab.
Inspiration: Facing the complex background and business environment, the designer is based on the insights of the consumption experiences that the brand will bring to the consumers. The design goes beyond the conventional reference system, deconstructs the consumers' demands and feelings, and extends the potential value of Heytea in the background. Finally, by planning and operating, designers have successfully created the space value and new experiences with unique creativity.
Project Duration: The project started in March 2019 in Shenzhen and finished in September 2019 in Shenzhen.
Operation Flow: The geometric staircase leads customers to different labs on the first and second floors, and it is also the visual center of space.
Patents: Copyrights belong to Uno Chan, 2019.
Team Members: Uno Chan
Fei Xiao
Image Credits: Image #1: Photographer En Xiao, Tea Geek Lab, 2019.
Image #2: Photographer En Xiao, Tea Geek Lab 2, 2019.
Image #3: Photographer En Xiao, Tea Geek Lab 3, 2019.
Image #4: Photographer En Xiao, Peripheral Lab, 2019.
Image #5: Photographer En Xiao, Artistic Installation, 2019.