New Year Gift Бастабандии қуттии тӯҳфа аз Tian Wu, Yuting Cai, Meng Xu and Lili Zhai

Тарҳи New Year Gift Бастабандии қуттии тӯҳфа аз Tian Wu, Yuting Cai, Meng Xu and Lili Zhai ғолиби шоистаи ҷоизаи бонуфузи 2022 Ҷоизаи оҳании A' Design Award дар категорияи мусобиқавии Дизайни бастабандӣ мебошад.

ОҳанБастабандӣ· 2022

New Year Gift Бастабандии қуттии тӯҳфа

аз ҷониби Tian Wu, Yuting Cai, Meng Xu and Lili Zhai

Муштарӣ: Baidu Online Network Technology (Beijing) Co., Ltd

Ғолиби Ҷоизаи оҳании A' Design Award дар категорияи Бастабандӣ

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Тарҳ

Дар бораи New Year Gift Бастабандии қуттии тӯҳфа

Тӯҳфаи Соли Нав қуттии тӯҳфа мебошад, ки барои корбарони як барномаи усули воридкунии хитоӣ офарида шудааст. Зарфи берунӣ сабадест, ки бо ҳунари анъанавии бофандагии навори борики бамбук сохта шудааст, аз ин рӯ сабадро пас аз кушодан нигоҳ доштан ва аз нав истифода бурдан мумкин аст. Тасмаи миёнаро метавон ба кулоҳи бабрнамо барои кӯдакон печонид, ки ин партови бастабандиро кам мекунад. Дар дохили қуттӣ тақвим ва лавҳаҳои расмкашии анъанавии Соли Нав ҷойгиранд. Ҷилди тақвим бо ҳунари чопи чӯбини Фенгсян тайёр карда шудааст. Ин маҷмӯа оилаҳоро даъват мекунад, ки ин ҳунарҳоро дар хона санҷанд.

Эътироф

Дар бораи Ҷоизаи оҳании A' Design Award

New Year Gift Бастабандии қуттии тӯҳфа ғолиби Ҷоизаи оҳании A' Design Award аст, ки эътирофи обрӯманд буда, ба тарҳҳои хуб дода мешавад, ки талаботи касбӣ ва саноатиро, ки аз офаридаҳои хуб тарҳрезишуда интизор меравад, иҷро мекунанд. Ғолибони оҳан маҳорати бузург, ихтисоси баланд, фаҳмиши коршиносона ва иқтидори эҷодии офаринандагони худро нишон медиҳанд. Интизор меравад, ки New Year Gift Бастабандии қуттии тӯҳфа офаридаи хеле қадршуда, мавриди таҳсин ва маҳбуб бошад, ки амалӣ ва навоварона аст. Ин тарҳи ғолиби Ҷоизаи оҳании A' Design Award беҳтарин амалияи соҳаро муттаҳид мекунад ва хусусиятҳои босалоҳияти фаннӣ дорад, ки бо донишҳои амалӣ ва истеъдод пайваст шудаанд. New Year Gift Бастабандии қуттии тӯҳфа барои диққаткорияш эҳтиром мешавад ва барои таъмини беҳбудиҳои сифати зиндагӣ, ки ба беҳтар кардани ҷаҳон кумак мекунанд, тарҳрезӣ шудааст.

Дар паси тарҳ

Маҷмӯаи матбуотӣ

Кредитҳо, аъзои гурӯҳ ва тафсилоти техникие, ки тарроҳ пешниҳод кардааст.

Хусусиятҳои беназир: It is a gift box designed by Baidu Input Method for users. The intangible cultural heritage crafts of China allow users to feel the charms of Chinese culture.
The outer packing is a bamboo-weaved basket; the bellyband can be made into a tiger cap, interesting and resource-saving.
Inside the box is a calendar and traditional New Year painting plates. The interesting operation enhances traditional experience and shows the artistic features unique to Chinese culture.
Андоза ва бастабандӣ: Outer package: foldable paper tape, specification: 350g coated paper (soft touch film), size: 26cm x 63.8cm, printing process: four-color printing, other process: ant line and indentation; bamboo basket, specification: 0.5mm thin bamboo strip, bamboo weaving process: weave the bamboo strip in a back-shaped pattern for ten times at the cover top, use the rattan bark to wrap four corners for reinforcement, bend the bamboo to round corner at the box opening under high temperature, and twine the rattan bark for reinforcement. Size: 26cm x 16cm x 15.
Inter package: size 1: 22.5cm x 14cm x 5cm, specification: 120g special straw paper, printing process: four-color laser printing, size 2: 22.5cm x 14cm x 1cm, specification: 120g special straw paper, printing process: four-color laser printing.
Calendar: engraved, specification: 1.5cm pine board, size: 18cm x 11cm x 1.5cm; calendar frame, material: beech, size: 12cm x 8cm x 4cm; inside page, specification: 200g special paper, size: 18cm x 11cm, overall process: engraving, ancient-style rubbing, laser scanning, single-color printing.
Couplet: specification: 120g paper with rough texture (a special paper), size: 22cm x 13.5cm, process: Chinese elaborate-style Fengxiang New Year painting, laser scanning, four-color laser printing;
Toolkit: Mushroom Cloud, material: wood, size: 12cm x 5cm x 5cm; plate, material: porcelain, size: 10cm x 10cm x 2.5cm; brush, size: 15cm x 4cm x 2cm; ink pen with brush tip; ink
User’s Guide: material: parchment paper, size: 22.5cm x 14cm, printing process: four-color printing.
Тегҳо: Gift packaging, New Year, traditional Chinese culture, intangible cultural heritage, handicraft
Технологияи истеҳсол: Bamboo basket, also the outer packing of the gift box, applies the traditional thin-thread bamboo weaving craft, demonstrating the sense of beauty of being warm and soft, and also usefulness. The cover of the calendar applies the Fengxiang New Year woodprints craft. After ten steps, from drafting to coloring, and then by rubbing on rice paper with corresponding tools, the traditional craft which has been on the wane can be perfectly presented.
Мушкилоти дизайн: Take into full consideration the combination of traditional culture and daily life to design a gift box that is ideal for family interaction. In the process, the handmade part is full of challenges and requires times of tries if the best effect is expected.
Таҳқиқот: Paintings on the Spring Festival were mostly known as "paintings celebrating the Spring Festival" in ancient times. Bamboo baskets are often seen in such paintings. Since the Warring States Period and the Qin and Han Dynasties, hufu (a tiger-shaped tally issued to generals for troop movement) became popular. Given the awe-inspiring image of tigers, people in the late Qing Dynasty expected to protect children against demons with tiger, so tiger cap began to prevail.
Илҳом: Intangible cultural heritage is the carrier and crystallization of cultural development in China, but it is being weakened. On the occasion of the Chinese New Year, we dig deeper China's folk culture, and draw such intangible crafts as bamboo weaving, tiger cap, woodblock engraving, hand-painted New Year pictures before integrating them into the design of the New Year gift box in the hope of showing and reshaping the charms of traditional Chinese culture.
Давомнокии лоиҳа: The project was launched in Beijing in November 2021, and the design was completed and product issued to users within the territory of China in January 2022.
Ҷараёни кор: Steps of woodblock printing of the calendar are as follows: preparation, that is, put the woodblock evenly on the table and pour some ink into the porcelain dish; inking, that is, coat the surface of the woodblock with ink, put the woodblock still for 10 seconds before coating it with ink for a second time; printing, that is, cover the woodblock with the printing paper, press it with a wood mushroom (a wood mushroom-shaped tool), and then take the paper away.
Аъзои гурӯҳ: Tian Wu,Yuting Cai,MengXu,Lili Zhai,Xiaocong Yu,Xuan Wang,Hongyan He,Yan Wang