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Shiftcam 240mm Super Zoom Линзаи камераи мобилӣ by Kl Chiu

Shiftcam 240mm Super Zoom Линзаи камераи мобилӣ by Kl Chiu is a highly esteemed winner of the very prestigious 2026 Ҷоизаи нуқрагии A' Design Award in Дизайни камера ва таҷҳизоти аксбардорӣ Competition Category.


НуқраТаҷҳизоти аксбардорӣ· 2026

Shiftcam 240mm Super Zoom Линзаи камераи мобилӣ

by Kl Chiu

Ҷоизаи нуқрагии A' Design Award Winner in Таҷҳизоти аксбардорӣ Category

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The Design

About Shiftcam 240mm Super Zoom Линзаи камераи мобилӣ

Shiftcam 240mm Super Zoom линзаи телефотоест, ки барои телефонҳои мобилӣ тарҳрезӣ шудааст. Ин линза барои телефонҳое, ки модулҳои камераи перископии 5x доранд, танзим шудааст ва намуди оптикии тақрибан 10x-ро таъмин мекунад. Чор конвертери макрои болои ҳам гузошташаванда ҳамин масофаро ба аксбардории макрои дурбурд, то 40x, табдил медиҳанд. Танаи линза ва пойгоҳи васлкунӣ аз алюминийи такрорӣ коркардшуда сохта шудаанд ва барои пайвасти зуд ва боэътимод аз системаи қулфи гардишӣ истифода мебаранд. Қисми пеши линза танг нигоҳ дошта шудааст, то лавозимоти магнитӣ ҳангоми васл будани линза қобили истифода бимонанд. Шакли ихчам маҷмӯаро дар ҷайб ҷойгиршаванда нигоҳ медорад.

The Recognition

About the Ҷоизаи нуқрагии A' Design Award

Shiftcam 240mm Super Zoom Линзаи камераи мобилӣ ғолиби Ҷоизаи нуқрагии A' Design Award аст, ки эътирофи фавқулодда обрӯманд буда, ба тарҳҳои сатҳи олӣ, зебо ва таъсирбахш дода мешавад. Ғолибони нуқра асарҳои бағоят дурахшон ва бениҳоят эҷодкоронаанд, ки таҷрибаи барҷаста, истеъдод ва зиракии тарроҳони худро нишон медиҳанд. Интизор меравад, ки Shiftcam 240mm Super Zoom Линзаи камераи мобилӣ асари аҷоиб ва намунавӣ бошад, ки ба таври назаррас касбӣ ва амиқан навоваронаанд. Ин тарҳи ғолиби Ҷоизаи нуқрагии A' Design Award ихтирои хеле назаррас ва мавриди таҳсин аст, ки судманд аст ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебарад. Shiftcam 240mm Super Zoom Линзаи камераи мобилӣ офаридаест, ки бисёриҳо ба он ҳасад мебаранд ва хостаҳоро бедор мекунад, эҳсосоти мусбат меорад ва ҳайрат ва тааҷҷуб ба вуҷуд меорад.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
240mm Super Zoom Tele lets phones capture what eyes can’t: true optical reach with telephoto compression and DOF, while revealing micro-detail up close without sacrificing image quality. A 240mm Super Tele tuned for today’s 5× periscope phones delivers a ~10× optical view; four stackable macro converters turn that reach into long-range macro (up to 40×). It extends shots the phone alone can’t –wildlife, architecture, portraits, textures, and small components stay clean and sharp.
Dimensions & Packaging
42.5 x 52.6
Tags
Mobile Lens, Mobile Camera, Mobile Photography, Telephoto Lens, Macro Photography
Production Technology
Recycled-aluminum barrel and mount are engineered around an S-Mount twist-lock for fast, repeatable seating – quick to attach, secure in use. The design language stays intentionally narrow at the first section so the MagSafe zone remains usable while the lens is mounted, letting grips and powerbanks snap on as part of a full shooting ecosystem. A compact, lightweight architecture keeps the kit pocketable and ready to shoot in seconds.
Design Challenge
The challenge was to compress super-zoom power into the smallest possible lens without sacrificing usability. It needed to stay pocketable and quick to mount, support a smooth zoom-to-macro workflow, and remain slim enough at the front to keep MagSafe accessories usable during shooting. Small, powerful, and ecosystem-ready – at the same time.
Research
Built on years of mobile optics development and deep understanding of periscope camera technology, we iterated the 240mm Super Zoom Tele through intensive in-house prototyping. Optical engineers and UX/interaction designers worked side by side, refining optics, mount geometry, and handling through real-world shooting and image comparisons. The final design resolves the core tension – size vs power vs ease. Delivering a small, powerful lens that’s quick to mount and consistent in use.
Inspiration
The request was clear: make it pocketable. Small, versatile, powerfu. Built to complement the phone as the only lens kit you’ll need. We focused on periscope-optimized optics tuned for today’s 5× tele modules in a compact, quick-mount design: low hassle, fast to deploy, ready for the moment. It’s a bring-everywhere lens for everyday shooters and creators – travel, daily walks, concerts, crowded venues – so users can frame distant faces, isolate subjects, and reveal fine textures in seconds.
Project Duration
Started April 2025, presented in IFA exhibition sep 2025, ended November 2025.
Operation Flow
The 240mm Super Zoom Tele is built for speed: twist, lock, shoot. The S-Mount twist-lock gives a clear confirmation when seated, so it’s secured and ready in seconds. Instead of swapping lenses, stack macro adapters to turn reach into long-range macro fast. Slim and MagSafe-friendly up front, it stays pocketable between shots. Quick to mount, quick to adapt, so the shot happens before the moment passes. The flow stays simple: lock, stack, capture farther frames and closer textures.
Team Members
Benson KL Chiu
Armand van Oord
Image Credits
Armand van Oord

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