Debes Intervenir ናይ ድሕንነት ፖስተር ብ Eduardo Walles

ዲዛይን Debes Intervenir ናይ ድሕንነት ፖስተር ብ Eduardo Walles ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2020 ናይ ሓጺን ሽልማት A' Design Award እዩ።

ሓጺንግራፊክ· 2020

Debes Intervenir ናይ ድሕንነት ፖስተር

ብ Eduardo Walles

ዓሚል: tApp

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award

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ንቁጽሪ #101449 ሽልማት ኣረጋግጽ

ሳይት ብጻሕ ኣብ A' Design Award ርአዮ ጋዜጣዊ መግለጺ ባጅ ሽልማት

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Debes Intervenir ናይ ድሕንነት ፖስተር

ደበስ ኢንተርቬኒር ን ሓደ ኢንዱስትሪያዊ ፋብሪካ እተሰርሐ ናይ ቦታ ስራሕ ድሕንነት ፖስተር ካምፔይን እዩ። እቶም ፖስተራት ቅኑዕን ግጉይን ኣጠቓቕማ ናይ መሳርሒታትን ኣገልግሎታትን የርእዩ። ነፍሲ ወከፍ ትርኢት ኣብቲ ቅድሚ ሓደጋ ምፍጻሙ ዘሎ ህሞት ኣተኩሮ ይገብር። ምስ ሰራሕተኛታት ዝቀርብን ንጹርን ርክብ ንምህናጽ ናይ ኮሚክ ስልቲ ተጠቒሙ ኣሎ። ሓደ ስእላዊ ገጸ-ባህሪ ንሰራሕተኛታት ኣብ ነፍሲ ወከፍ መልእኽቲ ይመርሖም። እቲ ስነ-ጥበባዊ ስራሕ ንተፈጥሮኣዊን ልቡውን መስመር ንምሓዝ ብቬክተር ኢለስትረሽን መሳርሒታት ተሳኢሉ፣ ብድሕሪኡ ብሶፍትዌር ኤዲቲንግ ስእሊ ተቐቢኡን ተኣሳሲሩን። ነፍሲ ወከፍ ፖስተር ኣብ ስታይሪን ተሓቲሙ 900 ብ 600 ሚሊሜተር ዝዕቀኑ እዮም።

እቲ ኣፍልጦ

ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award

Debes Intervenir ናይ ድሕንነት ፖስተር ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Debes Intervenir ናይ ድሕንነት ፖስተር ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Debes Intervenir ናይ ድሕንነት ፖስተር ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት: Debes Intervenir is the result effort to take care of all the staff,
regardless of range in the work areas. In this campaign, the tApp team seek to represent the correct and incorrect use of tools and facilities, underlining as an axis the key moment when something is about to go very wrong. The comic style turned out to be the approach channel towards the workers to generate a friendly, peaceful and pleasant bond.
ዓቐንን ማዕሸግን: Styrene 900 mm X 600 mm. Depth. 50
መለለዪታት: Workers, Plants, Companies, Communication, Security, Colorful, Artwork, Agency, Strategy, internal, design, illustration, comic, poster
ናይ ምፍራይ ቴክኖሎጂ: For this project the tApp team decided to use the illustration tools that has Animate, because they needed a quality of organic, loose stroke and at the same time vectorized, for the graphic style they were looking for. For this reason tApp had to leave out to Illustrator software. In the end for composition, adjustment, color, masks, assembly and output they worked in Photoshop.
ናይ ዲዛይን ብድሆ: tApp knew from the beginning that the idea of the comic would be the channel for the message, but to find the style, the character design as well as the different possibilities were delaying them. There were many selection rounds, first the internal ones as a team, and then those of the client. The way to polish every detail on characters was long and excessive in the amount of changes, since they always found new things to contribute.
ምርምር: For the realization of this project the tApp team review and rely on many references about comics, bullet handling, textual language, colors and the design of characters; since these are the main thread of a narrative and it is in them in whom instruction falls on how actions should be performed in a work area, which is it the main theme of the campaign. They also analyze the way on how messages can be direct without hindering persuasion and learning and as tie them with the graphic part to finally close the message.
ምንጪ ሓሳብ: The comic style of the campaign is a resource that, due to its visual nature, allows an opening to reasoning much easier to digest, as well as a direct and logical understanding for the receiver without waiting for a scolding or opinion even when the message is.
tApp decided to used the colorful and exciting path of the comic world to generate empathy and engagement with the collaborators in the workplace.
ናይ ፕሮጀክት ግዜ: The project started in September 2016 and finished in November 2016 in CDMX.
ናይ ስርሒት ፍሰት: The comic phenomenon has always been a factor that invites to read and reason the messages described under this visual style. The idea of integrating a graphic character that guides plant workers under the facade of an illustration it turned out to be a more direct link and understandable to the receiver.
ፓተንታት: None, everything was created form scratch.
ኣባላት ጋንታ: Creative Director: Rodrigo Romandia
Art Director: Eduardo Walles
ናይ ስእሊ ክረዲት: None, everything was created form scratch.