V Series ቀንዲ ተግባር፡ መሙልጫ ኦርቻርድ (የፍረ ኣትክልቲ) by Vladimir Zagorac

V Series ቀንዲ ተግባር፡ መሙልጫ ኦርቻርድ (የፍረ ኣትክልቲ) by Vladimir Zagorac is a highly esteemed winner of the very prestigious 2021 ናይ ብሩር ሽልማት A' Design Award in ንድፊ ናውቲ ሕርሻ፣ መሳርሒታት ሕርሻን ማሽነሪን Competition Category.

ብሩርመሳርሒ ሕርሻ· 2021

V Series ቀንዲ ተግባር፡ መሙልጫ ኦርቻርድ (የፍረ ኣትክልቲ)

by Vladimir Zagorac

Client: FPM Agromehanika

ናይ ብሩር ሽልማት A' Design Award Winner in መሳርሒ ሕርሻ Category

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The Design

About V Series ቀንዲ ተግባር፡ መሙልጫ ኦርቻርድ (የፍረ ኣትክልቲ)

V Series ኣብ ኦርቻርድን ናይ ወይኒ ሕርሻን ንዝካየድ ስራሕ እተነድፈ መሙልጫ እዩ። እታ ማሽን ብፓውደር እተኸደነ ወይ ብጋልቫኒዝድ ፍጻመ ካብ እተለሓሐመ ሓጺን እያ እተሰርሐት። ስሉጣት ናይ ምንቅስቓስ ኣንፈት ዘለወን መስመራት፡ ዓበይቲ ጠፍጣፍ ገጻትን ብፍልፋል እተሰርሑ ዝርዝራትን ካብቲ እንደገና እተነድፈ ሎጎ ኩባንያ እዮም ዝወጹ። እቲ ሄድስቶክ ነቲ እታ ፋብሪካ ኣብ እግሩ እትርከበሉ ጎቦ ርታኝ ስእሉ ይመስል። ቅርጺ እቲ ጎናዊ ማስክ ካብ ርእሲ ፈረስ እዩ ዝወጽእ። ስትራክቸራዊ ገሪባ ጽንዓት ይውስኽ። ሰለስተ ናይ ስራሕ ግፍሒታት ይቐርቡ፡ እቲ ጎናዊ ናይ ምቕያር ፍሬም ድማ ምስ ትራክተር ኣብ ቅድሚት፡ ድሕሪት ወይ ብዝተሓወሰ ኣገባብ ንኽተኣሳሰር የኽእል።

The Recognition

About the ናይ ብሩር ሽልማት A' Design Award

V Series ቀንዲ ተግባር፡ መሙልጫ ኦርቻርድ (የፍረ ኣትክልቲ) ናይ ብሩር ሽልማት A' Design Award ዝዓወተ እዩ፣ ንጽቡቓት፣ ልዑላትን ዘስደምምን ላዕለዋይ ደረጃ ዘለዎም ዲዛይናት ዝወሃብ ብዘይተለምደ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ብሩር ፍሉይ ክእለት፣ ተውህቦን ጥበብን ዲዛይነራቶም ዘርእዩ ኣዚዮም ዘብርሁን ብዙሕ ፈጠራውያንን ስራሕቲ እዮም። V Series ቀንዲ ተግባር፡ መሙልጫ ኦርቻርድ (የፍረ ኣትክልቲ) ዝበለጸ፣ ምሳሌ ዝኾነ፣ ብኣገዳሲ መገዲ ሞያውን ብዕምቆት ሓድሽን ስራሕ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ብሩር ሽልማት A' Design Award ብዙሕ ዝተራእየን ዝደነቐን ፈጠራ እዩ፣ ጥቕሚ ዘምጽእን ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዘስፍሕን። V Series ቀንዲ ተግባር፡ መሙልጫ ኦርቻርድ (የፍረ ኣትክልቲ) ብብዙሕ ዝቐንኣሉ ፍጥረት እዩ፣ ድሌታት ዘበራብር፣ ጽቡቕ ስምዒታት ዘምጽእን ሰንቢድን ምድናቕን ዘበራብርን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The headstock was designed to resemble the characteristic silhouette of Mount Rtanj, at the foot of which the company is located. The mountain has many positive connotations locally which helps builds trust. The reinforced side mask represents a horse's head, a symbol of strength, fidelity, and perseverance, further associating with the brand. Robustness is highlighted by ribs, while the impression of orderliness and discipline is achieved by concealed joining and bolt layout.
Dimensions & Packaging: Width: 220cm, Depth: 97cm, Height: 87cm (for 200cm working grip), Weight 400kg
Tags: Mulcher, Shredder, Orchard, Vineyard, Dynamics, Strength, Perseverance, Symbolism
Production Technology: Welded steel, powder-coated / galvanized
Design Challenge: Maximum usage of laser cutting, large surfaces, and a minimum number of bends was planned to simplify production and avoid potential errors in production. Interventions in form details that allow easy positioning and fitting of elements, as well as notches that define the positions and length of weld lines, were implemented. The main objective was to reduce the human factor and minimize the number of operations while achieving the quality of workmanship at the level of European competition.
Research: The strong physiognomy is dominated by sharp, directed forms, and massive faceted details. Elongated silhouette in the direction of movement complies with the latest CE certification rules. Special attention was given to the attachment frame, as it is one of the elements often overlooked when designing this type of product. The design simplifies the production of skids and the side mask, a characteristic part that leaves the manufacturer space to demonstrate quality workmanship.
Inspiration: The V mulcher series was designed after a complete rebranding of the company. The idea was to use only the latest technologies that give a superior and consistent quality of workmanship within the limitations of the material. The appearance of the machine is derived from the redesigned logo and features sharp motion-oriented lines, large flat surfaces, and distinctive details. Bold graphics were used to potentiate the main directions of the form and emphasize dynamics.
Project Duration: Product design and development took one and a half years to complete. The project was executed in Belgrade and Boljevac, Serbia.
Operation Flow: Several variations of the machine with different options of the headstock and output assembly are available. The side shift attachment frame allows three types of attachment to the tractor - front, rear, or both, and is available in manual or hydraulic shift option. The output assembly is available as a rubber curtain or counter-knives for fine shredding. Three working grips are available - 155, 180, and 200cm. The presented model features a hydraulic offset, front and rear-mounting, and rubber curtain.
Team Members: Designer: Vladimir Zagorac
Mechanical Engineer (FPM): Miomir Jovanovic
Chief R&D Engineer (FPM): Zoran Lapadatovic
Image Credits: Vladimir Zagorac