ናብ ትሕዝቶ ሕለፍ
Zhuliguan Hote ሎጎ ሆቴል ብ Zhongxiang Zheng

ዲዛይን Zhuliguan Hote ሎጎ ሆቴል ብ Zhongxiang Zheng ኣብ ናይ ውድድር ምድብ ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን ኣዝዩ ዝኸበረ ተሸላማይ ናይ 2021 ናይ ሓጺን ሽልማት A' Design Award እዩ።


ሓጺንግራፊክ· 2021

Zhuliguan Hote ሎጎ ሆቴል

ብ Zhongxiang Zheng

ዓሚል: Zhongxiang Zheng

ኣብ ምድብ ግራፊክ ተሸላማይ ናይ ሓጺን ሽልማት A' Design Award

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ዝተረጋገጸ ተሸላማይ

ንቁጽሪ #114786 ሽልማት ኣረጋግጽ

ሕብርታት

እቲ ዲዛይን

ብዛዕባ Zhuliguan Hote ሎጎ ሆቴል

ዙሊጉዋን ኣብ ባህሊ ሸምበቆ ዝተሞርኮሰ ጭብጢ ዘለዎ ሆቴል እዩ። እቲ ቅዲ ክልቲኡ ከም ሸምበቆን ጽንብልብልን ዝመስል ኮይኑ፡ ሰባት ንመጀመርታ ሓድሽ ጉዕዞ ክጽበዩ የገብር። እቲ ሎጎ ካብ ዋሕዲ ናብ ምህላው ዝኸይድ ምዕባለ የቕርብ፡ እዚ ድማ መጀመርታ ካብ ፍልስፍናዊ ታኦኢዝም ዝመጸ እዩ። እቲ ለውጢ ናይ ባህላዊ ቻይናዊ ታኦኢዝም ፍልስፍና "ካብ ታኦ፡ ሓደ ይውለድ። ካብ ሓደ፡ ክልተ፤ ካብ ክልተ፡ ሰለስተ፤ ካብ ሰለስተ፡ እቲ ዝተፈጠረ ኩሉ" ዝብል ይሓዝ፡ እዚ ድማ "መገዲ ታኦ ንተፈጥሮ ይስዕብ" ዝብል ይሕባር።

እቲ ኣፍልጦ

ብዛዕባ ናይ ሓጺን ሽልማት A' Design Award

Zhuliguan Hote ሎጎ ሆቴል ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Zhuliguan Hote ሎጎ ሆቴል ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Zhuliguan Hote ሎጎ ሆቴል ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።

ድሕሪ እቲ ዲዛይን

ናይ ፕረስ ኪት

ክረዲትታት፣ ኣባላት ጋንታን ቴክኒካዊ ዝርዝራትን ብዲዛይነር ዝቐረቡ።

ፍሉያት ባህርያት
Zhuliguan is a themed hotel focusing on bamboo culture and we simplify the house into an ink dot, presenting the course of a wind-flown bamboo leaf passing by an ink dot (house) and turning into a bird. This change is a course of growing out of nothing. The pattern seems like both a bamboo and a swallow, enabling us to expect a new journey
ዓቐንን ማዕሸግን
UV, hot stamping
Bags:Depth330mm x Width250mm x Height80mm
Notebooks:Depth297mm x Width210mm x Height80mm
T-shirts:Small, Middle, Large, Extra large
መለለዪታት
Brand , Research , Hotel , Logo , Culture
ናይ ምፍራይ ቴክኖሎጂ
Black and white are adopted as the dominant hues to further strengthen the dynamical change of the logo. In the post production, we combine the calligraphy and UV technology to highlight the fashion.
ናይ ዲዛይን ብድሆ
it vividly presents Zhuliguan Hotel's theme - a bamboo culture hotel with the theme of studying, planting, viewing and staying of bamboos. Its change carries the philosophy of traditional Chinese Taoism-"Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe"
ምርምር
Chapter 42 of Tao and Teh by Laozi-Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe.
ምንጪ ሓሳብ
The brand name comes from Zhuliguan (Bamboo Villa), a poem written by WANG Wei, who was a poet in Tang Dynasty of China. The logo pattern presents a course of gradual change. He was inspired by the philosophy of Chinese traditional Taoism- "Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe" from Chapter 42 of Tao and Teh by Laozi, which was the cosmogony of Laozi.
ናይ ፕሮጀክት ግዜ
This project was started in Hangzhou, China in June 2017 and completed in Hangzhou, China in August 2018.
ናይ ስርሒት ፍሰት
We have developed souvenirs for the project and refined the copywriting of "The foolish ask more and the wise do not doubt", which has been applied on notebooks, handbags and T-shirts. The souvenirs are loved by all guests, including children, and they can easily understand what the logo is intended to express.
ፓተንታት
Trademark (2019) Zhongxiang Zheng
ናይ ስእሊ ክረዲት
Image #1: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #2: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #3: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #4: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Video Credits: Designer:Mingyong Hou, Zhuliguan Hotel, 2020.

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ካብ ናይ ማስታወቂያ መሻርኽትና ፍርያት፣ ኣገልግሎታትን ዕድላትን ፍለጥ።

ጽቡቕ ዲዛይን ዓቢ ኣፍልጦ ይግብኦ

A' Design Award ንጽቡቕ ዲዛይን ዝወሃብ ኣህጉራዊ ብዳያኒት ዝግምገም ሽልማት እዩ። ኣብ A' Design Award ብምስታፍ ብብቕዓት ዝተመስረተ ኣፍልጦ ንምርካብ፣ ዝና፣ ክብርን ሓበሬታን ንስራሕካ ንምርካብ ዕድል ሓዝ። ስራሕካ ንA' Design Award ጠቐስ እሞ ንቕሉዕ ናይ A' Design Prize ተወዳደር።

ጠቐስ